All Hiking & Trekking articles – Page 71
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News briefs
New investors for Garmont
Garmont International, the Italian manufacturer of outdoor and tactical footwear, has announced that Italian Strategy Private Equity (ISPE), managed by Riello lnvestimenti Partners, has acquired a 65 percent stake in the company’s share capital. The transaction is expected to be completed by the end of March. Thereafter, Pierangelo Bressan, current ...
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News briefs
Osprey sues California-based company Aether over branding of backpacks
The Denver Post reports that in a federal lawsuit filed Monday, Osprey claims that a California apparel company is misusing the Colorado-based outdoor gear maker’s branding in violation of an earlier trademark agreement between the two companies. Osprey alleges that Aether, which has stores in Aspen, New York City, San ...
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ArticleIt’s Great Out There Coalition launches Outdoor Activity Days concept
Introducing the new #itsgreatoutthere Outdoor Activity Days concept, the It’s Great Out There Coalition wants to allow more companies, organizations and individuals to get actively involved in the campaign while receiving clear and measurable results for every contribution to the organization. From now, the coalition will underpin ...
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ArticleThe North Face launches campaign and collection celebrating women
For International Women’s Day on March 8, The North Face (TNF) launches the Explore Everyday campaign, celebrating women who push boundaries, who move mountains big and small, who are proud to be different and lead the way so others can follow their example. Source: The North Face IWD ...
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News briefsOrtlieb launches new brand campaign (Video)
Ortlieb kicks off the 2021 season with a new brand campaign created by the Nuremberg-based marketing agency Stilbezirk that has already worked for other sporting goods brands, including Adidas, Uvex or Vaude. Merging emotional images from the Ortlieb factory in Heilsbronn, Germany, with those from a bike and hike trip ...
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News briefsSusie Mulder is Timberland’s new global brand president
VF Corp. has appointed Susie Mulder as global brand president of Timberland. She will start her new role with the New Hampshire-based brand on April 5 and report to VF’s chairman, president and CEO, Steve Rendle. She will also serve on VF’s executive leadership team. Source: Business Wire ...
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News briefsOrtovox introduces waterproof PFC-free backpacks
Source: Ortovox Peak Dry (for high alpine activities) Ortovox is presenting the Dry series, a collection of weather-proof backpacks for high alpine touring, mountaineering and climbing that are also completely PFC-free, as part of its spring/summer 2021 releases. The outer material of the backpacks is a combination ...
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News briefsNew Country Manager for Haglöfs Germany
Due to increased customer demand, the Swedish outdoor brand Haglöfs recorded double-digit sales growth in Germany and Austria last year. To further drive the brand’s development in these strategic markets, Matthias Leurs was appointed country manager for Germany and Austria earlier this year. He was previously working at Brooks, The ...
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ArticleWolverine sees weak results, but remains hopeful for 2021
The year 2020 was a difficult one for Wolverine Worldwide. Looking on the bright side, the management said it delivered better-than-expected results for the fourth quarter and is poised to drive an accelerated recovery over the next 12 to 16 months. The group posted a double-digit sales decline in the ...
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ArticleBoa helps drive strong Q4 at CODI
U.S. investment and holding company Compass Diversified (CODI) reported better-than-expected fourth-quarter net income, boosted by its acquisitions of Marucci and Boa Technology. The company said net income for the three months to Dec. 31 rose to $8.8 million from $5.4m a year earlier. Sales in the period increased to $475m, ...
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News briefs
Keen to sell in South Korea via LF
Keen Footwear has signed a distribution contract with LF for the importation and sale of Keen footwear in South Korea, effective in mid-March. Keen footwear will be sold online and offline via LF Mall and LF’s Raum Edition department stores. LF, which stands for Life in Future, is headquartered in ...
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News briefsRobert Jasper becomes brand ambassador for Soto
Source: Robert Jasper Japanese stove and camping tableware manufacturer Soto has signed German extreme mountaineer and expeditionist Robert Jasper as brand ambassador. “We are very pleased to welcome Robert, an absolutely authentic athlete, as our brand ambassador,” Akira Yamamoto, CEO and president at Soto/Shinfuji Burner said. “He ...
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News briefsHaglöfs promotes head of sustainability to management team
Source: Haglöfs Elaine Gardiner Swedish outdoor brand Haglöfs has decided to add its head of sustainability, Elaine Gardiner, to the company’s management team, retroactive to Jan. 2021. Gardiner joined Haglöfs in early 2019 as its new head of sustainability to take the brand’s sustainability ambitions to the ...
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News briefsLeatherman introduces apparel line
U.S. multi-tool manufacturer Leatherman is entering new territory with its first clothing collection. The hoodies, shirts and accessories are “Made in USA” and, according to the manufacturer, designed to combine outstanding material properties, functionality and attention to detail just like the brand’s multi-tools. The apparel is traditionally 100 percent made ...
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News briefsU.S. open-air outdoor trade show to debut in August in Park City
The first edition of The Big Gear Show (BGS), the first open-air outdoor trade show in the U.S., will be held in the mountain resort town of Park City, Utah, with the support of the Utah state government. The organizers of this new show, which is a year late because ...
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News briefsOsprey launches new generation of Talon and Tempest with AGAIN campaign
U.S. backpack specialist Osprey has released an open letter to the outdoor community and its retail partners to signal hope on the horizon after the tough year of 2020. With the message explore AGAIN™, the letter highlights the importance of the outdoors to physical and mental well-being. Together with Osprey ...
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News briefsOrtlieb strengthens its management team
Ortlieb, the brand known for its waterproof bike and outdoor equipment made in Germany, has expanded its management team. Managing directors Hartmut Ortlieb and Jürgen Siegwarth were joined by former sales manager Martin Esslinger on Feb. 1. Esslinger has been with the company since 2016 and has gradually taken on ...
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News briefs
Schöffel Foundation plants 30,000 trees
Peter Schöffel, CEO Schöffel The reduction of the VAT in Germany in the second half of 2020 was intended to support the economy during the Covid-19 pandemic. But it also made possible a sustainability project by the Schöffel Foundation, which was established in 2011 to promote and ...
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News briefs
VF appoints new global president for Icebreaker
Jan Van Mossevelde is VF Corp’s new global president for the Icebreaker brand. Succeeding Greg Smith, who has resigned, Van Mossevelde will be working out of the brand’s international head office in Auckland, New Zealand, while reporting to Martino Scabbia Guerrini, president of the EMEA region. The new position is ...
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News briefs
Cascade Designs with two new additions to its product development team
The product development team of Seattle-based Cascade Designs, owner of the Therm-a-Rest, Mountain Safety Research (MSR), Platypus, SealLine and PackTowl brands, has gained two new members with Kalon Pilmanis and Jeff Moberg. Kalon Pilmanis Pilmanis joins the company as senior director of product. He has more than ...
