Günther Acherer, the owner of Panorama Diffusion, has been elected as the new chairman of the Italian Outdoor Group (IOG), which is part of Assosport, Italy’s association of the sporting goods industry. Acherer, who takes over from Luca Pedrotti, was elected unanimously during the online General Assembly of the IOG that was held on Nov. 26. Panorama Diffusion distributes outdoor brands like Vaude, Thule, Meindl, Centurion and Skylotec, among others, and has been in the business for over 30 years.
