Inov-8 will act as the footwear sponsor for the Royal Parks Foundation Ultra race in London next Oct. 6. The event, which is taking place for the second year in a row, is expected to attract some 700 runners who will follow a 50-kilometer route across five royal parks in the English capital. Inov-8 will supply shoes from its off-road range that will donated as prizes to winners of the race.
Related articles
-
News briefsKlättermusen launches ‘Time Well Spent’ winter campaign
The Swedish outdoor brand unveiled a campaign exploring personal connections to time and nature, with stunning visuals set in the Swiss Alps.
-
News briefsIcebug wins regional EY entrepreneur award
The EY Entrepreneur Of The Year award recognizes the sustainability-focused strategies of the outdoor footwear company.
-
News briefsThermore unveils first-ever consumer campaign highlighting sustainability and versatility
The Milan-based ingredient brand showcases synthetic insulation innovation with a global creative team.
More from Product & Marketing
-
ArticleSalomon presents Adaptive Project, pioneering accessibility in mountain sports
The brand introduces groundbreaking adaptive technologies, empowering individuals with disabilities to explore the outdoors.
-
![Vibram Megagrip Elite - Commercial 2024 [NO TEXT].00_00_11_11.Immagine006 (1)](https://d139l9lsy1wb51.cloudfront.net/Pictures/100x67/4/7/6/41476_vibrammegagripelitecommercial2024notext.00_00_11_11.immagine0061_972906_crop.png)
News briefsVibram introduces Megagrip Elite, debuting in upcoming Norda style
The new performance compound delivers exceptional grip for athletes tackling steep and rugged trails.
-
News briefsScott joins list of Recco’s brand partners
The new partnership integrates advanced safety technology into Scott ski helmets, enhancing rescue efficiency and skier safety.