Sanuk, the footwear brand owned by Deckers Brands, has signed Lauren Hill as an ambassador. She is a professional surfer, writer and activist from Florida, who has been interacting with the ocean since she was a child. An environmental and social science major at Stetson University, she already serves as an ambassador for Women for Whales and Surfers for Cetaceans. Sanuk has been striving to expand its women's business, supported by other female endorsees such as the surfer Malia Manuel, the climber Sierra Blair Coyle and the artist Susan Wickstrand.