Aigle has won a coveted annual prize for the best...

Aigle has won a coveted annual prize for the best advertising in France. Revolving around the message of “reintroducing men into nature,” the ads for the French outdoor company acquired by Maus Frères came ahead of Diesel’s new “Live Fast” campaign. Meanwhile, for the second year running, Aigle is inviting children to draw “the boot of their dreams,” with the winning design to be produced and sold in Aigle stores for the benefit of Rêves, an organization that helps to fulfill the dreams of sick children.