All Article articles – Page 109
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ArticleVF back to profits
After recording a loss and steep declines in revenues during its first fiscal quarter, VF Corp. bounced back in the second quarter, ended on Sept. 26, with a smaller decline in sales and a return to profits. The management said that year-to-date results have surpassed its expectations across all brands, ...
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ArticleSOG is climate positive, will focus on circular economy and turns 20 in 2021
The Scandinavian Outdoor Group (SOG), comprising 74 Scandinavian outdoor brands, had its Fall Networking Day at the beginning of October. Because of the Covid-19 pandemic, the event was held digitally, with a total of 85 participants. Sara Wänseth, who has been the general secretary of the group for six years, ...
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ArticleTNF addresses inequity in the Outdoors with global Reset Normal initiative
With the Reset Normal campaign, The North Face (TNF) has launched a global initiative to encourage people around the world to redefine their lives through exploration in the outdoors. As part of this initiative, TNF is launching the Explore Fund Council, a global body that brings together experts from the ...
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ArticleVaude establishes Academy for Sustainable Business Management
Together rather than against one another: After Houdini had just made the development specifications of one of its most sustainable products available as Open Source, the German outdoor brand Vaude has now announced the foundation of the “Vaude Academy for Sustainable Business.” The academy is designed to support other companies ...
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ArticleBergzeit to publish bouldering survey; launches online clinics
Bouldering has experienced a greater increase in popularity than almost any other sport. “This is due to the general fitness and movement trend, which we, as a mountain sports company, have also been feeling for some time. Mountain sports today no longer mean just spending time in the mountains, but ...
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ArticleVF matches its management to its new business model
VF Corporation is changing its management structure to suit changes in the way it does business, notably the dividing of all of its brands between two portfolios. Core Brands comprises Vans, The North Face (TNF) and Timberland. Steve Murray has become global brand president of TNF. He served as president ...
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ArticleYKK wants to be climate neutral by 2050
At this week’s Copenhagen Fashion Summit, YKK, the leading manufacturer of fasteners and trims, announced the YKK Sustainability Vision 2050, which among other things is intended to serve as a roadmap for the company to achieve net-zero emissions by 2050. The five themes of the YKK Sustainability Vision 2050 are ...
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ArticleWolverine takes its buyers conference digital
Because of Covid-19 and its related safety measures, Wolverine Worldwide has expanded its partnership with Envoy B2B and taken its buyers conference digital. The American company was obliged to cancel its Global Brand Conference for this year, depriving its 12 brands of a means to introduce their new products to ...
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ArticleEU agrees on common rules for pandemic-related travel restrictions
The European Council has adopted a recommendation on a coordinated approach to travel restrictions in response to the Covid-19 pandemic. The council comprises the heads of state or government of the countries forming the European Union, as well as the president of the council and of the European Commission. ...
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ArticleGlobal talks on digital tax prolonged to 2021
The 137 countries involved in talks on base erosion and profit shifting (BEPS) due to the digitalization of the economy have agreed to keep working towards an agreement on the taxation of digital companies by mid-2021, thus acknowledging that they will fail to strike a deal by the end of ...
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ArticleOberalp Virtual Convention to focus on women; introduction of new brand expected
As the first ”Oberalp Virtual Convention” in May 2020 was extremely positive for the Italian company and its brands Salewa, Dynafit, Wild Country, Evolv and Pomoca with more than 37,000 clicks, and as ongoing travel restrictions due to the Covid-19 pandemic continue to make physical events difficult, the family-owned company ...
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ArticleHydro Flask bounces back in Q2
Helen of Troy’s houseware segment, which includes drinkware brand Hydro Flask, returned to growth in the second fiscal quarter ended on Aug. 31, after a difficult spring due to the pandemic. Sales in the segment soared by 20.2 percent from the year-ago quarter to $201.9 million, as more people returned ...
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ArticleSchöffel: Germans are looking forward to winter - but they have reservations
German outdoor company Schöffel has conducted a representative survey in cooperation with YouGov. According to the survey, German winter sports enthusiasts are looking forward to the upcoming winter season, but they also have clear reservations because of the Covid-19 pandemic. Schöffel’s survey shows that the overwhelming majority of the Germans ...
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ArticleTÜV Süd issues warning regarding harmful substances in outdoor clothing
TÜV Süd, a globally active auditing and testing company headquartered in southern Germany, which has written its own code of practice for the optimization of technology, systems and know-how, has launched an appeal to end-consumers to check for the absence of harmful substances when buying outdoor clothing, especially outerwear. The ...
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ArticleHelly Hansen personalizes online customer experiences to increase RPS
Helly Hansen, the Norwegian manufacturer of outdoor apparel and workwear, sells directly to customers in 19 stores around the world and online to an international audience. The marketing team at the company’s Norwegian headquarters and the U.S. e-commerce team have partnered with Kibo, an extensible, unified commerce platform that delivers ...
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ArticleHoudini’s Mono Air Houdi goes Open Source to boost circular economy
The Swedish outdoor brand Houdini has joined forces with Polartec, the manufacturer of functional fabrics, to fight for more recycling in the textile industry and is making the award-winning Mono Air Houdi fleece jacket available as Open Source. Polartec and Houdini have enjoyed a long and close cooperation. They share ...
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ArticleOutdoor industry stocks rose by 11.1% in Q3
The share prices of the publicly listed outdoor companies went up by 11.1 percent during the third quarter of 2020, according to our own calculations, performing better than the stock market in general. Indicating that the outdoor market is recovering well from the Covid-19 pandemic, their share prices improved slightly ...
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ArticleThe pandemic forces fashion and retail to rethink their business models
The Covid-19 pandemic has accelerated changes in consumer attitudes towards fashion and retail, and calls are getting louder for “something to be done,” such as fewer collections, less fast fashion and more attention to sustainability.
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ArticleIspo Munich will be hybrid
Messe München has announced that its next Ispo Munich show will be a hybrid event – on-site and digital. It will be smaller and more digital in physical terms, but it will be intended to reach a more international audience through the internet. We understand that the new format will ...
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ArticleInterview: Corona and the impact on tourism in the mountains
With Covid-19 and the lockdown in March, pretty much all industries were facing severe challenges. One of the sectors that were hit the hardest right from the beginning was the travel industry. After a while, people were allowed to travel again, but in a very limited manner. However, as the ...
