All Article articles – Page 237
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Growth Of More Than 40% For The Mountain Boot Company
While the British retail market for outdoor products grew by about 12 percent last year, thanks to favorable weather conditions and the residents’ desire to forsake holidays abroad, The Mountain Boot Company saw its turnover jumped by more than 40 percent to £8.6 million (€m9.6-$12.8m). The British company ...
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Top Merger In Turkish Outdoor Retailing
Bati, the Turkish outdoor wholesaler and retailer that runs the Adventure Republic stores, achieved overwhelming leadership in the country’s outdoor and winter sports business by taking over the Adrenalin banner at the end of last year. Adrenalin then consisted of five stores, and the network has since been enlarged with ...
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French Firms Launch The Outdoor Sports Valley
That’s the name given to an association of companies operating in the area of Annecy, the city in the Savoy region of France that has applied to host the Winter Olympic Games in 2018. After five years of lobbying and preparations, they have obtained a commitment by local authorities to ...
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New Management Structure For The European Outdoor Group
David Udberg, managing director of Lowe Alpine U.K., has been elected president of the European Outdoor Group, chairing a new multi-national board of directors where each member will take on specific responsibilities. Each director will work on specific areas together with Mark Held, who remains as secretary general of the ...
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Ispo Confirms Its Position As The Leading Winter Trade Show
The show in Munich, which ran from Feb. 7 through 10, was a success – thanks in large part to the tremendously good snow conditions that have been prevailing lately in Central Europe and beyond. The ski and snow sports halls were crowded, to some extent due to the ...
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Mover Strikes License Deal With Cionti
Mover, the Swiss-owned ski apparel brand, has sealed a licensing and distribution agreement with Cionti, a rapidly expanding Italian supplier and owner of sports and leisure apparel brands. While the five-strong Mover team in Lausanne will focus on design and marketing, Cionti will organize the production of Mover apparel ranges, ...
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Transa Is Building Switzerland’S Largest Outdoor Store
Transa, the big-box specialty retailer in Switzerland, is preparing the country’s largest outdoor store in the heart of Zurich. The opening of the 3,000-square-meter selling surface is scheduled for Sept. 22, 2012. The store is designed to be the “best and largest center of competence” for travel, outdoor and mountain ...
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Columbia Is Building Up A Dedicated Sales Force For Sorel
Columbia Sportswear seems to have more and more fun with the growing success of its Sorel brand in Europe. As reported before, the mission is to transform Sorel from purely rugged footwear into something fashionable without surrendering the functionality of the footwear. In some European markets, Sorel is building ...
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Sioen Positions Its Baleno Brand In The Outdoor Business
Sioen Industries, a big Belgian player in the realm of spinning, weaving, coating and manufacturing of outdoor apparel, is serious about bringing its own brand, Baleno, into the outdoor retail circuit. This apparel brand has been around for a while, but it has been concentrating exclusively on the hunting ...
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Vf’S Results Are Driven By Outdoor And Action Sports
VF Corp. has decided to allocate an extraordinary budget of $40 million this year to support special new marketing activities. The bulk of it will be spent to boost the development of three brands – The North Face, Vans and 7 For All Mankind – that seem to have the ...
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Lafuma Is Happy About Its Surf And Mountaineering Divisions
For the first quarter of its 2009-10 fiscal year, ended last Dec. 1, the Lafuma Group reports a sales decline of 3.9 percent to €51.4 million. Sales in France were up by 3.4 percent to €32.2 million, while the international business lost 13.9 percent and went down to €19.3 million. ...
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Mountain Hardwear Cracks $100 Million; Intensifies Grass-root Marketing
In the fiscal year 2009, Mountain Hardwear, the higher-end label in the family of Columbia Sportswear’s brands, exceeded global sales of $100 million for the first time ever. To be precise, it reached a level of $100.5 million, or 5.8 percent more than in the previous year. At ...
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Wolverine To Start Strong Push For Merrell
The Wolverine World Wide group is preparing a marketing blast for Merrell in the coming year, to speed up the expansion of the outdoor brand. Merrell’s performance has attenuated the Wolverine group’s sales decline this year, and managers are banking on the outdoor brand to drive its recovery this year. ...
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Vaude Joins Forces With Sympatex
Vaude, the German outdoor company, has agreed to use the Sympatex technology for the brand’s waterproof and breathable apparel and footwear. The two new partners have agreed to produce jointly sustainable products which apply to the Bluesign standard for environmentally reasonable products. In fact, both companies have been certified ...
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Positive Market Figures On The Eve Of Ispo
European sporting goods retailers performed better than the overall retail sector for the third year in a row in 2009, according Werner Haizmann, president of the German sporting goods retailers’ federation, VDS, and the European federation, Fedas. The improving economy, the Winter Olympic Games and the World Cup of ...
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Columbia Continues To Struggle In Europe
Columbia Sportswear returned to timid sales growth at the end of last year after several quarters of decline, but its European business continued to suffer badly, with a sales drop of 22.9 percent to $46.2 million for the quarter. The fall was even steeper in constant currencies, reaching about 28 ...
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Boot Sales Power Timberland In Europe
The strong boot trend that has been prevailing in Europe in the last months has strongly benefited Timberland, which saw its sales rise by 17.1 percent to $128.4 million in Europe for the last quarter. This is equivalent to an increase of 8.3 percent in constant currencies. This European ...
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Hi-tec Gets Huge Boost From Outdoor Products
Surging sales of outdoor products in the West European markets drove a sales increase of about 10 percent in constant currencies for Hi-Tec last year, reaching the equivalent of about $250 million. Furthermore, the company’s earnings have rocketed, more than doubling last year on the back of far-reaching ...
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Nike And Others Band Together For Sustainability
Nike and the American Outdoor Industry Association are among 10 organizations that have launched the GreenXchange (GX), an online community where companies can share intellectual property in an effort to come up with new sustainability business models and innovation. Nike plans to make more than 400 of its ...
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Top Products Are Chosen For Ispo Awards
The jury is in, and has named the top products for this year’s Ispo awards. The main umbrella categories were European Ski, Eco Responsibility, Outdoor and Boardsports. The judges were members of the media, retail representatives and industry experts from around the world. The Eco Responsibility Awards were given ...
