All Article articles – Page 249
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Teva’S Parent Puts On The Ahnu Shoes
Ahnu, a young brand for outdoor footwear, has been acquired by Deckers Outdoor Corporation, the parent company of Teva and a few other brands. Its founder and president, Jim Van Dine, will remain with the company. Van Dine was once an executive of Deckers, but served as president of ...
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Columbia Cutting Back On Marketing Strategy After Slump
Columbia Sportswear is cutting back planned investments in marketing and retailing after a poor fourth quarter in which group revenues fell by 6 percent to $354.9 million, with three percentage points attributable to foreign exchange rates. In terms of dollars, sales in Europe fell by 21 percent to $59.9 million, ...
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Haglöfs Achieves Record Results In 2008
Seemingly unaffected by the economic turndown, Haglöfs, the Swedish outdoor brand, sailed past its goal of 500 million Swedish kronor in December, with 515 million SEK (€48.6m-$64.5m) in turnover for the full financial year in 2008. That was up almost 100 million SEK (€9.4m-$12.1m) from the 428 million SEK (€40.4m-$51.9m) ...
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Schöffel Is Up Thanks To Outerwear
Schöffel, the German manufacturer of ski- and outerwear, reached sales of €75.5 million in 2008 compared with €72 million in the previous year. Peter Schöffel, managing partner of the company, said that the turnover of the Schöffel brand was up by 14 percent, but he did not disclose what the ...
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Eco-friendly School Signs On With Vaude
Vivalpin, the private mountain and ski school in Germany, has teamed up with Vaude, the German specialist in mountain sports equipment. Vivalpin mountain guides and ski instructors will use equipment and apparel by Vaude and by its subsidiary Edelrid. Both brands will also be prominently featured in the school’s catalog ...
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U.S. Sales Were Down In November
The U.S. outdoor retail business appears to be facing lower income as of November 2008, according to a survey sponsored by the Outdoor Industry Association (OIA) and conducted by The Leisure Trends Group. The survey is called “Outdoor Topline Report.” According to this survey, sales were down in November ...
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European Outdoor Group Invites Oia To Transatlantic Eco Coop
The European Outdoor Group (EOG), the federation of the leading outdoor brands marketed in Europe, calls for an open meeting at Munich’s Ispo show to inform about the latest activities of the federation’s Sustainability Working Group (SWG). The meeting is scheduled for Tuesday, Feb. 3, at 10:30 a.m. in Room ...
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Yeti And Nordisk Conquer Eastern Europe
Nordisk, the Danish brand of outdoor equipment, has appointed for itself as well as for its subsidiary Yeti, the German sleeping-bag brand, various agents in countries of Central and Eastern Europe. The entire business in the East is now supervised by Wolfgang Petschacher, a former executive of Yeti’s Austrian competitor, ...
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Management Changes At Hi-tec
Barney Gollings was appointed last week to the new position of international sales and marketing director at Hi-Tec, the U.K.-based outdoor, uniform and sports footwear brand. The move is part of Hi-Tec’s plans to beef up the resources of its international division, which deals with all countries not covered by ...
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A Change Of Generations At Gore Footwear
There are only rare opportunities to call a change in a management “historic.” It is pretty much historic though that Thorger Hübner has recently stepped down from the top of Gore-Tex’ global footwear operations. The 65-year-old has retired after 27 years of leading W.L. Gore’s shoe business. Hübner has been ...
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Penfield Revamps Its Distribution In Europe And Canada
Penfield, the down apparel brand that moved from the U.S. to the U.K, announces substantial changes in its distribution for Canada and various European countries. In Canada, the new distributor is Montréal-based Tiger Distribution; the Canadian market was handled through Penfield’s U.S. operations before. In France and Norway, the former ...
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The North Face Teams Up With Apple; Parent Lowers Guidance
The North Face has developed in cooperation with Apple a special software for snow enthusiasts for their iPhones. The freeware, called “The North Face Snow Report,” supplies the iPhone user with weather forecasts, maps, and information on snow and wind conditions. The snow report is applicable for all major ski ...
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More Americans Get Up, Get Out, Get Moving
The 2008 Outdoor Recreation Participation Report shows that Americans overall are getting outside and being active more, but children’s numbers dropped. The report, a result of an online survey of more than 60,000 Americans over age 6, covers 114 outdoor activities. It found that the rate of participation in ...
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Oeko-tex Changes Measurements, Adds Dangerous Substances
The Oeko-Tex Association has changed its Oeko-Tex Standard 100, used for testing textiles for harmful substances. The limit values and test criteria are to be expressed in milligrams per kilogram (“mg/kg”) as of Jan. 1, changing from the previous parts per million (“ppm”). This way confusion will be avoided with ...
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Oia Takes Action To Strengthen Retail
Anticipating increasing market shifts in 2009 due to continuing economic difficulties, the American Outdoor Industry Association has put out a refined strategy to support outdoor specialty retailers through training, education and timely research. The OIA has just launched the so-called Outdoor Specialty Retail Survive or Thrive Assessment Tool, which ...
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2009 Starts With A Big Partnership In European Specialty Retailing
Globetrotter Ausrüstung, the huge German outdoor retail chain and mail-order retailer, is on honeymoon with its Swiss counterpart, Transa Backpacking, the leader in Switzerland’s specialty outdoor retailing. The Hamburg-based German retailer has bought a 25 percent stake in the Zurich-based company, whose common stock capital is CHF 450,000 (€303,380-$402,860). ...
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Schöffel And Lowa Open Their Fifth Co-branded Store
The two brands continue to follow their program to open bi-branded doors, but the latest one is not owned by their joint venture, Schöffel Lowa Sportartikel, but by a local retailer on the island of Sylt, which is the most northern point of Germany before the Danish North Sea coast. ...
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A Kiwi Brand Breaks The Ice In Its Euro Distribution
Icebreaker took over last summer the distribution for France and Switzerland from its partner, Rockline Nature Zone. The brand is now doing the same for Norway, Sweden and Germany. Starting with the Fall/Winter 2009-10 collections, a new subsidiary called Icebreaker Pure Merino, located in Starnberg outside Munich, will oversee the ...
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Berghaus Reshuffles Distribution In Ireland And Hong Kong
After a seven-year collaboration, Berghaus and Maguire have decided to discontinue their distribution agreement on the island of Ireland. Effective January 1, Xtrem Agencies will take over as an agency of the Berghaus business in both Northern Ireland and the Republic of Ireland. Xtrem Agencies will be run by ...
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Peak Performs Well; Rebuilds Austrian Distribution; Hires New Designers
IC Companys, parent of Peak Performance and several other apparel brands, had 6 percent growth in sales to 1,261.6 million Danish kroner (€169.4 m-$220.7m) in the first quarter of its 2008-09 financial year, ended on Sept. 30. However, the operating profit fell by 8 percent to DKK 230.4 ...
