All Authentic Brands Group articles
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News briefsEddie Bauer debuts heritage-inspired capsule
The new Reissue collection revives classic styles for modern outdoor wear.
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News briefsEddie Bauer revamps CI, aims to get back on international stage
Eddie Bauer has unveiled a strategy to reposition and expand its brand. After outdoor industry veteran Tim Bantle joined the retail company as CEO a year ago, he hinted that he had discovered many missed growth opportunities that now needed to be changed. As a result, the ...
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News briefsEddie Bauer launches UK website
American outdoor brand Eddie Bauer has launched a new UK website. The move is part of a planned expansion into the European and British markets, with the brand stating on LinkedIn before this year’s Outdoor Trade Show (OTS), ”We are planning direct to consumer, retail stores and wholesale partners to ...
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News briefsHunter insolvent, new Wellies expected under Authentic
Scottish company Hunter Boots, known for its original Wellington boot, went into administration in the UK on June 5 and changed its name to HBL Realisations Limited on June 14. U.S.-based Authentic Brands Group announced June 2 that it had acquired Hunter’s intellectual property. Documents filed by the company’s administrator, ...
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ArticleAuthentic acquires intellectual property of Hunter, new key partners in Europe and USA
After several weeks of negotiations, Authentic Brands Group (Authentic) has acquired the intellectual property of Hunter, the British brand known for its iconic Original Wellington boots. With more than 160 years of heritage, the Hunter brand has evolved from a rubber boot to a lifestyle brand offering an extensive footwear ...
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News briefsEddie Bauer enters smart eyewear collaboration
Innovative Eyewear, Inc, a developer and distributor of smart eyewear under the Lucyd and Nautica brands, announced that it has licensed smart eyewear to outdoor brand Eddie Bauer under an agreement with the brand’s parent company Authentic Brands Group (ABG). “We are pleased to partner with Lucyd to expand Eddie ...
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News briefsTim Bantle appointed as Eddie Bauer CEO
Source: ABG/Sparc Group Tim Bantle New Eddie Bauer CEO, Tim Bantle, is a familiar face in the outdoor industry. He joins Sparc Group from VF Corporation, where he was GM of VF Canada. His résumé also includes positions at The North Face, Black Diamond and Patagonia. At ...
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News briefsEddie Bauer to roll out in Japan with Itochu partnership
Authentic Brands Group (ABG) and Itochu, a Japan-based trading company that specializes in textiles, machinery, food and energy, have announced a partnership to grow ABG’s outdoor brand Eddie Bauer in Japan. To facilitate this, Itochu will partner with Mizujin, a fashion wholesale and retail company, to design, manufacture and distribute ...
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ArticleAdidas to sell Reebok to ABG for €2.1 bn
On Aug. 12, Adidas has entered into a definitive agreement to sell Reebok to the Authentic Brands Group (ABG) for a total of up to €2.1 billion. The majority will be paid in cash at the time of closing, which is expected to occur in the first quarter of 2022, ...
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News briefs
Authentic Brands Group files for IPO
Confirming rumors that have circulated in the past few weeks, the rapidly expanding Authentic Brands Group (ABG) has filed for an initial public offering. It said it seeks to raise $100 million through an IPO on the New York Stock Exchange, but it did not indicate yet the timing, how ...
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ArticleAuthentic Brands moves Spyder license to Liberated Brands
Authentic Brands Group (ABG) has announced the transition of its core licenses for its ski-focused Spyder brand to Liberated Brands. Under the terms of the new long-term agreement, Liberated Brands will assume outerwear and apparel sourcing, product design, marketing, wholesale, e-commerce and retail store operations across the U.S., Canada, Australia, ...
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News briefs
Authentic Brands Group creates new role of president EMEA
New York City-based Authentic Brands Group (ABG), whose large portfolio of brands includes outdoor brand Eddie Bauer and skiwear brand Spyder, has hired Henry Stupp as president, Europe, Middle East and Africa (EMEA), a newly created position at ABG. Stupp will drive ABG’s brand and business expansion in EMEA and ...
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ArticleAuthentic Brands Group and SPARC to acquire Eddie Bauer
Authentic Brands Group (ABG), a New York City-based global brand owner, marketing and entertainment group, and SPARC Group, a global full-service retail operator, today announced a definitive agreement to acquire U.S. outdoor lifestyle brand Eddie Bauer from PSEB Group, an operating company owned by private equity investment firm Golden Gate ...
