All articles by Charles Ross – Page 2
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OpinionDesign: This Industry’s most underused superpower?
In the run-up to the Performance Days in Munich, our author Charles Ross is wondering whether we might be overlooking the most obvious solution to our problems…
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OpinionThe circular economy: How well are outdoor brands actually doing it?
The buzzword of the corporate social responsibility teams has now been part of the diction for a decade – but how have brands fared with circularity? Has the word become as meaningless as sustainability has (which means all things to all people)? Circular economy is also being greenwashed The most ...
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OpinionRecap: The British Snowsports trade show Slide/OTS Winter
Telford hosted the British Snowsports trade show Slide/OTS Winter again, but this time with MCS (who provide the back-office services for the Outdoor Industries Association) in the organizer role. Imagine a smaller version of ISPO – but with the snow, brands included and a lower price for being there. A ...
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OpinionThe Rise of the Intelligent User: Are brands keeping up?
Our columnist Charles Ross looks back on the past year and takes a closer look at the new generation of consumers, with whom he can relate as a former gear nerd himself, but whose modern consumer universe looks a little different than it used to.
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OpinionIngredient sourcing shows: The future of trade shows or just nerd nirvana?
Is there a future for trade shows? Our event aficionado Charles Ross thinks so, if they make one big change. And one show is leading by example.
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OpinionFrom Evolution to Revolution – Performance Days 2023
Performance Day’s Functional Fabric Curator Alexa Dehmel and “fabric nerd” Charles Ross present a picture diary and summary of October’s event.
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OpinionOpinion: A recap of EOS 2023 in Berlin
The European Outdoor Summit, the annual gathering of the Outdoor Industry, is the closest thing offered to expand the thinking of the trade – and it does a pretty good job of it. Anyone looking for inspiration from within the market will be in the vicious circle of trying to ...
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ArticleExpert talks, Footwear and more at Performance Days
With one week to go before Performance Days, Charles Ross shares some last minute insights into what to expect.
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ArticlePerformance Days 2023: Still asking the big questions around fabrics
Charles Ross gives us a sneak peek into the next edition of Performance Days, Performance Forum and how both reflect the industry’s biggest issues.
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OpinionProduct design in the outdoor industry – where to start
Charles Ross’ resume of more than 25 years blends work with outdoor brands, teaching roles on fashion and sportswear design courses at various universities, and his own love of all-things performance fabric related. He is therefore the ideal person to answer the question: How can we improve the future of ...
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OpinionTrade shows: “Sometimes the value cannot be beaten”
After OTS in the UK, Charles Ross still sees value in trade shows. The best bring leadership, collaboration and are moving with the Industry.
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OpinionWhat makes the perfect industry award jury?
A long-standing member of many award committees in the outdoor industry world, Charles Ross explains what makes a good industry award jury
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ArticleStepping up to the plate: How the outdoor industry is taking responsibility seriously
Our functional fabric expert Charles Ross is convinced that even though incoming legislation like the EU Green Deal and Prop 65 and the forthcoming New York Fashion Sustainability and Social Accountability Act in the U.S. are forcing many changes in how the Outdoor Industry conducts business, there is also a ...
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OpinionEarth Day: For hippies, greenwashing, or a real opportunity for brands?
With many brands marking the occasion, will Earth Day become just another gimmick? Our expert shares how brands can meaningfully take part.
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ArticleThe British gather at two outdoor events ahead of sales season
The Outdoor Industries Association (OIA) had its annual meet-up in Tamworth, U.K., last week, following its AGM in Sheffield last October. Andrew Denton, the CEO of OIA, brought the event back to its spring timing, meaning it took place just days before the National Outdoor Expo opened at the nearby ...
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ArticlePerformance Days enjoys big league status
The major European ingredient sourcing show for the sports industry, Performance Days, has been constantly growing since it started 15 years ago. Just before the Covid-related lockdowns, it transferred to its new venue, Messe Munich, to meet the demand for an even larger exhibition area. This season’s Functional Fabric Fair ...
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ArticleWhat can we expect at the next Performance Days?
Our fabric expert Charles Ross discusses the main trends and issues likely to affect the content of the next Performance Days in Munich.
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OpinionSustainability Reports: Greenwashing, job creating, or doing good?
For those who want to find them, outdoor brands are now producing reports about their impacts. Just like a business has to produce its company accounts on a regular basis to demonstrate that they are operating legitimately, there is now a push for more than just profit-and-loss financial figures. Fortunately, ...
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ArticleReview: Slide/OTS Winter 2023
With the flip of ISPO to before Christmas and much nearer the opening of the Fall/Winter 23/24 buying window, the British show acted more as a way to wrap up order-taking for retailers. ISPO also was reorganized to have Hall B2 as the center of conversations and thinking. Munich saw ...
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OpinionOpinion: A Rab solution for the non-perfect world of CSR impact ratings?
Rab (the U.K. outdoor brand owned by Equip Outdoor Technologies) has announced it is introducing an agnostic rating system on its product in the hope that it will persuade others to use something similar so that the public image of the industry is more consistent with what the public wants ...
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