Swiss Revolt Zycling revives MTB Cycletech brand

Code Man

The legal battle over the trademark rights to the MTB Cycletech brand name between former longtime Velobaze CEO George Merachtsakis (who left the company in April 2020) and the Velobaze team led by CEO Sebastian Marten and CFO Michael Läuppi could not be settled when MTB Cycletech parent company Velobaze ...

Sign-in  if you already subscribe to The Outdoor industry Compass.

barrier_image_OIC

Subscribe today

Get access to what the top decision makers are reading in the outdoor industry.

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential weekly E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, C-Suite interviews, insights  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices