Houdini will launch its first sustainability report in September this year. Taking into account the whole production of the Swedish outerwear brand from May 1, 2012 to April 30, 2013, recycled fiber accounted for 57.7 percent and Bluesign-certified material for 62.3 percent. Materials that were neither recycled fiber or Bluesign-certified accounted for only 0.7 percent of the total production process.