All E-Commerce & DTC articles – Page 12
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News briefs
RVRC launches new product category
Swedish DTC hotspur RevolutionRace (RVRC) introduced a new product category: hiking shoes. The company describes the Phantom Trail Mid, its first-ever footwear model, as being a waterproof hiking boot for men and women with the flexibility of a trail running shoe, designed for various activities all year round. The shoe ...
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Article
New study on social shopping in Germany: Where the product finds the buyer
One in five Germans has bought something via social networks, just as many can imagine it. Social media and e-commerce are merging, and the customer journey is being redefined. A recent YouGov study shows the relevance of social shopping for German consumers.
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News briefs
Zumiez Q3 income beats estimates
Beating all estimates, Zumiez reported a solid 5.5 percent increase in net income to $30.7 million for its third quarter ended Oct. 30 on 6.8 percent higher revenues of $289.4 million. The international action sports retailer’s sales were 9.6 percent higher than in the comparable quarter of 2019 when the ...
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Article
FESI and others object to parts of the changes in EU antitrust commercial regulations
The European Commission has agreed to revise at least one of the new draft regulations and guidelines for VBER 2022 that it submitted for public review on July 9 and that would govern future relationships between suppliers (brands or manufacturers) and their wholesale and retail customers. The Federation of European ...
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Opinion
Black Friday – is this the guilty secret of fashion, but a wonderful opportunity for the outdoor Industry?
The origin of Black Friday was the clearing of dead stock so that the new product, which would reach premium price in the lead up to Christmas present, had room to be displayed. Every product line is meant to sell out, but nothing ever runs that perfectly. Some lines do ...
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News briefs
Super.natural to donate products in December
Super.natural wants to counteract the discount battle days of Black Friday, Black Week or Cyber Monday by launching its Better December campaign benefitting a non-profit association. For every €150 of sales in its online store, Super.natural donates a warming neckwarmer from its responsibly produced Merino collection, made from fabric scraps, ...
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News briefs
Haglöfs to close stores, webshop and offices on Black Friday
Swedish outdoor brand Haglöfs will not be paying any attention to the top-selling day of the year in order to focus on conscious consumption, not the discount battle for things you don’t really need just because they are offered at a bargain price. Consumption has consequences for the environment: products ...
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Article
E-commerce in Latin America to grow 37 percent by 2021, digital wallets for payment on the rise
According to the Beyond Borders 2021/2022 study by EBANX, a payments company that connects global and local businesses with Latin American consumers, the Latin American digital commerce market is expected to grow 37 percent year-on-year by the end of 2021, with double-digit growth across the region through 2025. Within this, ...
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News briefs
Save and donate during Pyua's Green Week
German brand Pyua, founded in 2008 and a pioneer in functional outdoor clothing with the highest sustainability principles, is offering a 15 percent discount from Nov. 23-29 and at the same time donating another 15 percent of each sale to provide training for seamstresses in the production facilities of the ...
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News briefs
Instead of Black Friday: Icebug donates to primeval forests
Rather than participate in the Black Friday discount battle, Swedish brand Icebug is once again donating all of its webshop proceeds on Nov. 26 to Naturarvet, a non-profit organization that works to preserve Sweden’s last primeval forests. Last year, about 9 hectares of old-growth forest were preserved in Svartsundets, Uppsala ...
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News briefs
Ortovox closes webshop on Black Friday weekend
On Nov. 26-28, the Ortovox online store will be offline, the brand’s third consecutive closure on the Black Friday weekend as a sign against discount battles and consumerism. “We want to live responsibility and advocate sustainable and moderate consumption,” said Christian Schneidermeier, CEO of Ortovox. At the same time, the ...
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News briefs
40th B.O.C. store in Germany is e-bike-only
With its 40th store in Germany, multi-channel bicycle retailer Bike & Outdoor Company GmbH & Co. KG (B.O.C.) is opening its first B.O.C. e-bike-only store on Nov. 25. It has a total area of 1,000 square meters and is located in an industrial park northeast of Lingen (Ems). In total, ...
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News briefs
Adidas opens first European Terrex flagship store in Munich
In its first Terrex flagship store in Europe, Adidas is implementing for the first time a store design based on more sustainable materials and focusing on environmentally conscious equipment and apparel. The 370-square-meter store is located at Sendlinger Straße 18 in Munich, Germany. The company said that the integration and ...
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Article
Supply bottleneck slows Bike24’s third quarter
German e-commerce cycling, running and swimming sports retailer Bike24 Holding AG, which has been listed on the stock exchange since mid-2021, reported good sales growth and continued high demand for its third quarter of the current fiscal year 2021. However, due to the “persistently tense situation on the sourcing market,” ...
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News briefs
Wildberries installs first branded pickup points outside Russia
Russian e-commerce giant Wildberries has launched pickup points in Belarus, Armenia and Kazakhstan to increase brand awareness in these markets. The company began opening its first branded collection points in Russia in September 2020 and now has over 8,500.
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News briefs
First Arc’teryx ReBird Service Center opens in New York
Arc’teryx has opened the first ReBird™ Service Center in its brand-new New York City store location on Broadway. As the brand’s sixth store in New York, the Broadway location is the first of its kind to offer Arc’teryx retail sales as well as free product evaluation, on-site care and training, ...
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News briefs
Decathlon Germany unveils ambitious business plan, with cycling and outdoor as key pillars
According to its just-launched 2022 to 2026 business plan, Decathlon Germany aims to more than double its sales to a total of €2.5 billion by 2026. To achieve this, the company wants to transform itself from a specialist sports retailer to a holistic sporting goods platform, according to information from ...
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Article
RevolutionRace nearly doubles turnover in Q1, German sales up 156%
RevolutionRace (RVRC) saw sales in the first quarter of its fiscal year jump by 95 percent from the year earlier to 254.2 million Swedish kronor (€25.6m-$29.7m), supported by continued demand for multi-functional garments and led by a stellar performance in Germany. On a constant currency basis, sales increased by 98 ...
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News briefs
Globetrotter expands second-hand sales ahead of Black Friday, now also available online
German outdoor retail chain Globetrotter, part of Frilufts Retail Europe, a subsidiary of Fenix Outdoor International, is once again hosting its ”Greener Week” from Nov. 22-27. For the fourth year in a row, the outdoor retailer is thus offering a range of sustainable alternatives to Black Friday’s unsustainable low-price sales ...
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News briefs
Oberalp Group opens Germany’s first Mountain Shop
The South Tyrolean Oberalp Group opened its first Mountain Shop in Germany in the city center of Augsburg in late October. On 150 square meters, the group has created a meeting point for the mountain sports community with its brands Salewa, Dynafit and – from summer 2022 ...