Regatta wants to expand rapidly in Poland, the Czech Republic and Slovakia since it restructured its business in these countries. Zenon Raszyk was appointed a few months ago as the British outdoor company's country manager for the three countries. The young Czech manager previously worked at Hannah and then took charge of wholesaling and marketing at Euromark, the leading Polish outdoor retailer and wholesaler, which he left a few months before its demise at the end of last year. Regatta already has an office in Poland and is preparing to set up another in the Czech Republic. Anna Burdun, the regional manager who previously supervised sales in these countries from the Polish office, is now focusing on Russia and other markets in Eastern Europe. Regatta has taken advantage of Euromark's bankruptcy to take over some of the semi-franchises of the Campus brand and to get more wholesale customers on board.

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