Scott K. Williams has joined the executive team at Cabela's as its new executive vice president and chief marketing and e-commerce officer. He comes from Fanatics, an online retailer of sports apparel and collectibles, where he was president. He joined Fanatics in 2010, before that, he was a corporate vice president at Wal-Mart Stores, overseeing Samsclub.com. He also ran the direct business segment at OfficeMax.