Snowsports Industries America (SIA) has appointed Stefanie Luciano as its new director of strategic alliances and membership. In this role, Luciano is responsible for membership and business opportunities for the U.S. organization, as well as strategic partnerships around SIA and the Snowbound Festival, the organization’s newly acquired consumer-oriented platform. Luciano most recently served as director of partnership marketing for Fathom Events, prior to which she spent six years as marketing and sales director for Active Interest Media in Colorado.
