VF Corp. is moving Jeremie Blondel from Vans to The North Face. Filling a newly created role, he will serve as vice president of sales for TNF in Europe, the Middle East and Africa with responsibility for the entire wholesale business in the region. Blondel will work under Jan van Leeuwen, who was appointed late last year as vice present and general manager of TNF for the EMEA region. The two know each other well, as they both have previously occupied similar roles at Vans, a sister brand of VF. At Vans EMEA, Blondel has served most recently as director of strategic accounts since 2012, after working for four years with Nike and six years with the Adidas Group, where he spent the last two years as commercial director for Five Ten EMEA.

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