All Facebook articles
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News briefs
Meta receives record fine and ordered to stop exporting Facebook's EU user data
Meta (formerly Facebook) has been hit with a formal suspension order requiring it to stop exporting user data from the European Union to the U.S. for processing. The European Data Protection Board (EDPB) announced on May 22 that Meta Platforms Ireland Limited has been fined €1.2 billion by the Irish ...
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News briefs
Horizon Worlds social VR platform goes live
Social VR platform Horizon Worlds by Meta (formerly Facebook) was launched last week for people in the U.S. and Canada ages 18 and older. The platform is Meta’s first attempt at releasing something resembling CEO Mark Zuckerberg’s vision of the “Metaverse.” Originally just called Horizon, you need a Facebook account ...
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Patagonia continues to boycott Facebook advertising
You may recall that in June 2020, Patagonia joined other companies and retailers in shutting down all paid advertising on Facebook due to alleged hate speech and misinformation about civil rights issues, democracy and climate action. Patagonia’s boycott continues 16 months later, and while the company acknowledges that the decision ...
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Facebook tests AI for store interaction with Instagram
Facebook said it plans to test an artificial intelligence tool in the coming months. Called “visual search,” it would allow Instagram users to click on the photo of a shared item and find similar products in its Facebook Shops application. The company said it would also introduce personalized ads based ...
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Article
Big business on social media:
Where digital natives shopThe plain “Buy now”-button seems to be a thing of the past. Online shopping is reducing friction, getting more intuitive, more fluid – and more social. “Social commerce” – or “social shopping” – is the fastest-growing distribution channel worldwide. Shoppable posts and stories allow brands and users to tag specific ...
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News briefs
Shop Pay expands to Facebook and Instagram in the U.S.
Shopify is expanding Shop Pay – the fastest and most secure way to shop online, according to the Canadian e-commerce software company – to all U.S. Shopify merchants selling on Facebook and Instagram. With Shop Pay now available as a fast and secure payment option on Facebook, people also get ...
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WhatsApp to add in-app purchases
Facebook will soon be adding in-app purchases and enterprise message hosting to WhatsApp. Companies will be able to use Facebook Shops – the e-commerce platform that made its debut in May and feeds into all Facebook apps – to sell products through the messaging app. Companies will also be able ...
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Amazon: The Janus-faced company
The current Covid19 crisis has accelerated Amazon’s consumer goods business exponentially. The Silicon Valley giant doubled its profits in the second quarter of this year and increased its turnover to nearly $89 billion. The share value has also nearly doubled since the middle of March. On Sept. 1, Amazon announced ...
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News briefs
Bergans resumes advertising on Facebook
After refraining from advertising on Facebook and Instagram in support of the “Stop Hate for Profit” campaign, Bergans of Norway announced that it would now resume its advertising activities on social media. The Norwegian outdoor brand said it had a good dialogue with Facebook, which in turn had implemented several ...
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News briefs
Ecco next to boycott Facebook and Instagram
Ecco said it is continuously reviewing advertising efforts on social media platforms “to be in alignment with company values” after its U.S. arm earlier this month joined a growing list of firms boycotting Facebook and Instagram to protest policies for handling online hate speech and misinformation. Ecco USA is pausing ...
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Article
Vaude and others join Facebook boycott
Vaude is the first German outdoor brand to join the international #StopHateForProfit campaign, which wants to encourage Facebook to take more action against hateful, violent and racist content in its networks. The outdoor brand has stopped all paid advertising on Facebook and Instagram from July 1 until further notice. The ...
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Article
Outdoor brands stop ad campaigns on Facebook and Instagram
On June 19, The North Face (TNF) became the first major sporting goods company to stop advertising on Facebook after civil rights organizations put increasing pressure on Facebook for moderation content and hate speech following the death of George Floyd. In a tweet that said “We’re in. We’re Out,” TNF ...
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Article
WGSN sees three major consumer groups emerging from the crisis
The coronavirus pandemic has accelerated societal changes and is forcing industries worldwide to adapt to the resulting changes in consumption. Thus, WGSN has set out to predict what consumers will be looking for in the next couple of years. In its annual Future Consumer white paper, the trend forecasting company ...
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News briefs
VF Corp. looks at virtual reality
VF Corp. is exploring virtual reality as part of its strong investments intending to become “hyperdigital.” Cemtrex has announced that it has received an order from VF to create a virtual reality (VR) application. The VR application, which is due to be delivered within the current quarter, aims to create ...