All Hiking & Trekking articles – Page 34
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News briefsGarmont renews partnership with European Association of the Via Francigena Ways
Garmont, the Italian outdoor footwear manufacturer founded in 1964, has renewed its partnership as technical sponsor of the European Association of Via Francigena Trails (AEVF), which has been in place since 2020. The association is headquartered in Fidenza (Parma), in Italy’s north. The Via Francigena (“The road that comes from ...
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News briefsNew sales and marketing manager for the Osprey brand in Italy
Sales agency B-Factory, which distributes Osprey in Italy, has announced Alessandro Lanfranconi as its new sales and manager for the Osprey brand in the country. Lanfranconi, who takes over Laura Fagan’s role, has longstanding outdoor industry experience. He previously worked for Black Diamond and Crazy.
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News briefsJohn Wadley new VP product development at Xero Shoes
Xero Shoes, a Colorado-based provider of barefoot and minimal footwear founded in 2009, has introduced John Wadley as its new vice president of product development. Wadley previously worked at U.S.-based footwear brand Altra – first as senior footwear developer, during the brand’s new ownership under VF Corp. as director of ...
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News briefsMaier Sports with new international head of sales
Source: Maier Sports Maximilian Briem With Maximilian Briem starting as the new head of sales international on April 1, the German company Maier Sports completes the restructuring of its sales management. Lothar Baisch, managing director of sales and marketing, will then focus primarily on his executive management ...
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News briefsWolverine Worldwide with new chairman and directors
Tom Long, the lead independent director for Wolverine Worldwide and former CEO of MillerCoors, LLC, will become chairman of Wolverine on May 4 following the retirement of Blake Krueger, chairman and retired CEO. Meanwhile, earlier this week, the parent of the Merrell and Saucony brands, among others, named three ...
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News briefsGregory’s sales growth slows in FY22
Gregory Mountain Products sales grew 3.4 percent last year, from $59.4 million to $61.4 million, due to the strong dollar and a difficult comparison to last year’s double-digit recovery following the Covid crisis. However, it would have increased by 13 percent at constant exchange rates. Parent company Samsonite International’s luggage ...
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ArticleGerman e-tailer Bergfreunde continues on record path in 2022
German e-commerce retailer for mountain sports, climbing and outdoor, Bergfreunde GmbH, has achieved record sales of €242 million in its 2022 fiscal year. Compared to the previous year, this is an increase of 19 percent. With this result, the online specialty retailer was able to stand its ground in a ...
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ArticleNew record sales in 2022 for Haglöfs
Despite a challenging market, Swedish outdoor supplier Haglöfs saw sales increase 11 percent – an all-time high, driven by new products such as the new L.I.M Series Z|T collection – and profitability increased 25 percent in 2022. CEO Fredrik Ohlsson predicts that the structural trend for the outdoor industry ...
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News briefsBerghaus achieves B Corp certification
U.K. outdoor company Berghaus has received its certification as a B Corporation, joining the global corporate community that is committed to further improving its responsible business practices. The B Corp status was awarded to Berghaus following a rigorous assessment that included governance, people, community, customers and environment. The company supports ...
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News briefsGarmont presents all-in-one shoe for biking and hiking
Source: Garmont Ride mode Garmont has unveiled the new 9.81 HI-RIDE, a hybrid shoe with a structure stiff enough to pedal efficiently but comfortable enough to walk in. Designed by the Veneto-based company for a previously unexplored market segment, the new shoe is meant to meet the ...
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News briefsAsolo establishes new subsidiary in the U.K.
Source: Asolo Jez Portman Following the success of its subsidiaries Asolo USA, founded in 1999, and the German Asolo GmbH, founded in 2016, the Italian mountain footwear specialist Asolo has decided to build a closer relationship with its customers in one of the most important European markets ...
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News briefsOlpro plants 10,000 trees to help combat climate change
In partnership with Ecologi, a U.K.-based climate solutions provider, Olpro has planted over 10,000 trees in various locations around the world since 2021. The initiative is part of the British camping and outdoor brand’s ongoing commitment to sustainability and reducing its carbon footprint. Currently, one tree is planted for every ...
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News briefsVibram plans to double footwear sales
Vibram, the Italian sole producer, aims to double its sales of own-brand footwear, which reached €18 million in 2022, Paolo Manuzzi, the chief executive of the Italian sole producer, said in an interview with the daily Il Sole 24 Ore. Last year, the group’s overall sales rose by 50 percent ...
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ArticleIcebug switches to green power in Vietnam, CEO urges industry to follow suit
Aiming to reduce its reliance on fossil fuels in its production process, Swedish footwear brand Icebug has been helping its factories in Vietnam install solar panels on their roofs for the past two years as part of a pilot project in collaboration with the German solar energy company BayWa r.e. ...
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News briefsCotopaxi supports J-PAL LAC to empower women in Latin America
Cotopaxi has announced a new partnership with the Abdul Latif Jameel Poverty Action Lab in Latin America and the Caribbean (J-PAL LAC). The purpose of the collaboration is to focus on women’s empowerment in Central America. J-PAL supports women to set and achieve goals and actively participate in the economy ...
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News briefsLafuma launches resale platform
Lafuma, a brand of the French Millet Mountain Group, has launched an online resale platform for its outdoor products, dubbed Second Leaf. The website was developed in partnership with Faume, a Parisian start-up that helps companies implement resale solutions. To be allowed on Second Leaf, the item must be a ...
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ArticleWeyco sales slightly down in Q4 due to North American wholesale business
Weyco Group reported fourth-quarter 2022 revenue of $99.0 million, down 2 percent from a year ago, which had been expected because some wholesale orders from the third quarter of 2021 were pushed into the fourth quarter due to supply chain disruptions. The sales decline was due entirely to the North ...
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News briefsAdidas Terrex launches new women-specific hiking shoe
Source: Adidas Terrex All-new women-focused Adidas Terrex range, including the WMN Hiker Mid Rain.Rdy Adidas Terrex’s product design team worked with female hikers to gain biometric and experiential insights to understand the needs of the target audience. During the process, the team studied the way the female ...
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News briefsHoka and Bodega release limited edition urban hiker
Hoka, a division of Deckers Brands, has announced its second capsule collection with Boston-based streetwear boutique Bodega. The two brands have teamed up to combine outdoor performance technology with urban streetwear design. The limited-edition version of the Tor Ultra urban hiking boot will be available in two special colors and ...
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News briefsDeuter hires new sports marketing manager
Source: Deuter Anna Arnert German backpack and sleeping bag expert Deuter has appointed Anna Arnert as the new marketing manager for its alpine sports division in mid-February. Arnert looks back on a long career in communications and the sporting goods industry. After studying in Germany and England, ...
