All Intersport Germany articles
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News briefsProtective signs central distribution contract with Intersport Germany
The specialized bike and nordic skiing brand Protective just signed a central distribution contract with Intersport Germany after closing similar central distribution deals with Sport 2000 and ZEG, the cooperative of independent bike dealers, in 2021. The Intersport agreement was another step on the brand’s agenda to regain ground in ...
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News briefsWinter clothing donations can still save lives
After the winter is still not over with night temperatures around -3°C in Germany, many homeless people are continuing to struggle, especially in times of Covid-19. Under the hashtag #Lässtmichnichtkalt, Intersport Germany has joined forces with Caritas to call on its customers and partners to take part in a relief ...
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News briefsNew Country Manager for Haglöfs Germany
Due to increased customer demand, the Swedish outdoor brand Haglöfs recorded double-digit sales growth in Germany and Austria last year. To further drive the brand’s development in these strategic markets, Matthias Leurs was appointed country manager for Germany and Austria earlier this year. He was previously working at Brooks, The ...
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News briefsSkylotec increases production of FFP2 masks
With the wearing of medical face masks, or FFP2 masks, now mandatory on public transport and in stores in Germany to help contain the Corona pandemic, German climbing and safety equipment supplier Skylotec has announced it is ramping up its production of medical face masks to avoid supply shortages. Currently, ...
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News briefsKlarna releases pre-Black Friday shopping analyses from the U.S. and Germany
Klarna, the global payments provider and shopping service from Sweden, has released new holiday shopping data that indicates shoppers in the U.S. shifted their share of e-commerce spending towards the leisure, sports & hobby and home & garden categories in the week ahead of Thanksgiving (Nov. 16-22). The leisure, sports ...
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News briefs
100th redblue order show started in Heilbronn
Intersport Germany’s order show redblue opened its doors on Sunday for the 100th time in Heilbronn. Six times a year about 80 exhibitors and 600 to 800 members meet for 5 days per show to order the new collections. Despite the anniversary, the corona pandemic made it impossible to celebrate ...
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ArticleIntersport Deutschland releases CSR report 2018/19
With the publication of its third CSR report, Intersport Deutschland has confirmed its long-term sustainability orientation. The first report in 2014/15 was the result of the so-called “Heilbronn Declaration,” in which Intersport, together with other companies from the Heilbronn-Franken region where the company headquarters are located, agreed on responsible and ...
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ArticleBuy online = Buy local: Intersport Germany refines its multichannel model
Intersport Germany is combining its online shop and local sports shops. Under the motto “Buy online = Buy local,” products ordered online on Intersport Germany’s website are now distributed by “playmaker principle” to local brick-and-mortar shops, from where they reach the consumer the shortest possible way. In addition to free ...
