Kånken, the classic model among Fjällräven’s daypacks, celebrates its 30th anniversary this year. Since 1978, the pack has been sold more than 3 million times. Its developer, Fjällräven’s founder Åke Nordin, had estimated to sell 200 Kånkens in the first year, but actually sold more than 400. In the following year, he sold 30,000 and sales were 200,000 last year.
