Most Britons age 16 to 25 prefer outdoor exercise over the gym, new survey shows

The survey has also highlighted a widespread interest in trail running.

Sign-in if you already subscribe to The Outdoor industry Compass.

Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
Essential weekly E-mail Briefings with the latest analysis and most important industry developments
Find inspiration to drive your business forward with our case studies and best practices on business opportunities
Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry
Organisation-wide access across offices, people and devices