News Briefs – Page 176
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News briefs
Helly Hansen CEO to step down
When the Norwegian outdoor brand was successfully integrated into Canadian Tire Corporation (CTC), which it was acquired by in May 2018, Helly Hansen’s CEO, Paul Stoneham, committed at that time to lead the brand for another three years. Stoneham was appointed CEO by former Helly Hansen owner Ontario Teachers’ Pension ...
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News briefs
Spanninga expands management with second group director
Source: Spanninga Paul de Haan To support the management of the more than century-old Spanninga brand, the Dutch supplier of bicycle lighting and accessories has appointed industry newcomer Paul de Haan as its new group director. He will work side-by-side with Spanninga owner and group director Feike ...
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News briefsAllbirds releases open-source version of its Carbon Footprint Calculator
On April 22, with the celebration of Earth Day, U.S. shoe manufacturer Allbirds will release an open-source version of its Carbon Footprint Calculator on freethefootprint.com. “For too long, many brands have focused on marketing sustainability rather than actually implementing holistic, high-impact solutions — and to an extent, it’s worked,” ...
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News briefsEOCA launches 2021 online conservation fundraiser
The European Outdoor Conservation Association (EOCA) has launched its first online fundraiser of 2021 to coincide with Earth Day on April 22 and raise funds for vital conservation projects around the world. The theme for this year’s Earth Day is “restore our earth,” which fits with EOCA’s recently launched five-year ...
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News briefsRab and Lowe Alpine promote Earth Day litter pick campaign
Source: Equip Equip employees at an earlier trash pickup event near the global head office British outdoor brands Rab and Lowe Alpine are organizing a social media campaign under the hashtag #RabLitterLift to mark this year’s Earth Day on April 22. The global challenge is an inclusive ...
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News briefsPolish investor acquires majority stake in 7Anna Group
On April 19, Polish private equity firm Resource Partners announced the signing of an investment agreement with 7Anna Group. Upon completion, Resource will hold an unspecified majority stake in the bicycle company. With the new investor, 7Anna’s founders will continue their current management roles and independently pursue the expansion of ...
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News briefsWaltraud Lenhart passes away after short severe illness
Source: Leki Waltraud Lenhart After the tragic plane accident in 2012, in which Klaus Lenhart lost his life, the German pole specialist Leki has now been hit by another tragedy. After a short and serious illness, Waltraud Lenhart, managing partner of Leki, has died unexpectedly at the ...
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News briefsOrigin Materials and Primaloft collaborate to develop carbon-negative insulation fiber
Origin Materials and Primaloft have announced a strategic alliance to develop carbon-negative insulating fibers. Primaloft has agreed to a capacity reservation agreement with Origin Materials to provide the textile industry with novel sustainable material solutions. The collaboration will focus on the development of fibers made from carbon-negative PET and next-gen ...
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News briefsOrtovox supports the protection of the Tarkine rainforest in Tasmania
From its new summer 2021 Tarkine capsule of two T-shirt styles, available exclusively at retailers, German merino specialist Ortovox is donating 5 percent of the sale price of each shirt to the Bob Brown Foundation, a local NGO whose goal is for the Tarkine Primeval Forest in northwestern Tasmania to ...
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News briefsMips with redesigned, consumer-centric brand website
Mips, the Swedish provider of the eponymous helmet safety technology, has unveiled a completely redesigned website aimed at making “helmet safety more transparent and easily understandable to everyday people.” The brand’s latest evolution goes far beyond simple cosmetic changes, with language and design focused on maximizing consumer benefits. The website ...
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News briefsYKK opens digital showroom
Zipper and fastening products manufacturer YKK has launched a digital showroom to improve contact with its customers – virtually and regardless of time or location. YKK calls the concept behind the online showroom „connection,” a play on the brand’s expertise as a fastening product manufacturer. The digital space, modeled after ...
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News briefs
Pure Fishing completes acquisition of Plano Synergy, immediately sells hunting brands to GSM
Pure Fishing has announced that it has completed the acquisition of Plano Synergy Holdings. As part of the closing, Pure Fishing has also announced the sale of Plano Synergy’s archery and hunting accessories brands to GSM Outdoors. The move is consistent with Pure Fishing’s strategy that places priority on fishing, ...
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News briefsBergfreunde joins Science Based Targets Initiative for climate action
German online outdoor retailer Bergfreunde GmbH (bergfreunde.de) has joined the Science Based Targets Initiative (SBTi) to set and track targets for a science-based reduction of its CO2 footprint. Bergfreunde is one of the first German online stores to use the SBTi to work alongside global players such as Arc’teryx, Under ...
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News briefsSport Import brings Verde Bikes back to Europe
Verde, the iconic BMX brand founded in 2007, is celebrating a European comeback. For its new start, the U.S. brand is relying on the BMX competence of German bicycle wholesaler and importer Sport Import. In the BMX heydays, Verde made its name also in Europe. With the waning of the ...
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News briefs
Two new SOG members
The Scandinavian Outdoor Group (SOG) has announced two new members for 2021 with Dometic and Superstainable. Dometic is a Swedish brand offering solutions for mobile living, providing products for recreational vehicles, vans and boats and now expanding into product categories solving the same needs but without installation into a vehicle. ...
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News briefsTexon presents innovative ProWeave performance fabric
Texon, a global materials manufacturer, has introduced ProWeave, a new jacquard weaving technology which it claims makes it possible to seamlessly integrate functional and design weaving into a single sheet of material. ProWeave opens up “endless new design possibilities,” according to the company. Texon added that ProWeave “totally transforms the ...
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News briefsEurofins joins The Microfibre Consortium as a new third-party lab member
After recently approving SGS as its first third-party laboratory member (as previously reported), The Microfibre Consortium (TMC) has now approved Eurofins Scientific as a new third-party laboratory member. Eurofins’ membership will further support the development of practical solutions for the textile industry to minimize fiber fragmentation and release to the ...
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News briefsSummitLynx supports reforestation with One Tree Planted
Austrian company SummitLynx New Media is partnering with U.S. NGO One Tree Planted for a new reforestation project through the SummitLynx map and tour app. For every hundredth entry made by a user in SummitLynx’s digital tour book, a tree will be planted in one of the reforestation projects One ...
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News briefsMaier Sports and Gonso support local retailers with Outtra services
Germany’s Maier Sports GmbH, owner of the Maier Sports and Gonso brands and in turn part of the outdoor division of the Schwan-Stabilo group, is going live with the “Where-to-buy local” and „Shop Window” tools from software specialist Outtra. In view of the current business situation, the project, which had ...
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News briefs
Cotopaxi joins Climate Neutral
Cotopaxi, a U.S.-based B Corp outdoor brand and nonprofit organization, announced on April 15 that it has been certified by Climate Neutral. The non-profit organization Climate Neutral’s certification is based on internationally recognized standards for carbon measurement, neutrality and offsetting. Each brand must measure Scope 1, 2 and 3 cradle-to-customer ...
