News Briefs – Page 201
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News briefs
A seminar on the role of the outdoor sports industry in the environmental transition
The European Network of Outdoor Sports (ENOS) is organizing a virtual seminar on Dec. 10, entitled ”Fostering environmental transition through Outdoor Sports,” which will be a follow-up to the Power of the Outdoors webinar that took place on Oct. 14. The new event, scheduled to take place from 14:00 to ...
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News briefsNew Salewa store in Graz
A new Salewa brand store will open in the Austrian city of Graz on Dec. 11. The South Tyrolean mountaineering sports brand, part of the Oberalp Group, is opening its latest flagship store on 85 square meters in the center of the Styrian capital in a historic country house at ...
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News briefs
Blacks with U.K.'s first Merrell shop-in-shop
Merrell has partnered with Blacks, a U.K. outdoor retail chain based in Bury, Greater Manchester, England, with stores nationwide, to open the brand’s first shop-in-shop in the U.K. at Blacks Leicester at 46 High St. on Dec. 2. The shop-in-shop features Merrell’s men’s and women’s apparel collection.
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News briefs
Changes in the German office of Groupe Rossignol
Source: roupe Rossignol Hilmar Bolle Following the reorganization of its Austrian office, Groupe Rossignol Germany is now also partially restructuring its German office in Munich. Hilmar Bolle remains fully responsible for Germany and Austria as business development manager. Florian Estermeier, sales manager for the Rossignol brand since ...
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News briefs
Bern hires PR agency to increase presence in the U.K.
Bern Helmets from the U.S. state of Massachusetts have appointed Spring PR to increase their presence in the U.K. market and expand their U.K. customer base. Spring PR, located in Malmesbury, Wiltshire, has extensive experience working within the outdoor active lifestyle sector and is currently also working with Leki, Nikwax, ...
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News briefs
EVOC cooperates with Haukland
Two years ago, travel photographer and social influencer Benjamin Jaworskyj founded the photographer’s clothing brand Haukland with the goal to provide photographers and filmmakers with functional clothing that meets all requirements for functionality and flexibility, looks good and is reasonably priced. Together with the German sports brand EVOC, an exclusive ...
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News briefs
Amazon and Yeti sue counterfeiters
E-commerce giant Amazon and Yeti, the U.S. brand of coolers and drinkware and other outdoor equipment, have filed a joint lawsuit against two individuals from California for counterfeiting Yeti products, including the popular Rambler® mug. The lawsuit was filed in the United States District Court for the Western District of ...
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News briefsThe Gocycle GXi is one of Time Magazine’s 100 Best Inventions
Source: Gocycle Gocycle GXi folded Gocycle has announced that its GXi fast-folding e-bike has been named one of Time Magazine’s 100 Best Inventions. The GXi was unveiled in September 2019, and went on sale early this year. E-bike sales are booming but users often have a hard ...
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News briefs
WTO releases new edition of TRIPS Agreement handbook
Source: WTO The World Trade Organization (WTO) has launched the second edition of “A Handbook on the WTO TRIPS Agreement,” which describes the historical and legal background to the Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS), including information on its institutional framework and role in ...
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News briefs
The Italian Outdoor Group has a new chairman
Source: IOG Günther Acherer Günther Acherer, the owner of Panorama Diffusion, has been elected as the new chairman of the Italian Outdoor Group (IOG), which is part of Assosport, Italy’s association of the sporting goods industry. Acherer, who takes over from Luca Pedrotti, was elected unanimously during ...
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News briefsPeak Performance collaborates with The Fabricant to digitize its collection
The textile industry – creative but slow to seize on new technologies – is undoubtedly not the most environmentally friendly industry on the market. To move towards sustainability, brands and consumers need to keep up with innovations, among them digital clothing. To ensure the long-term sustainability of fashion production, The ...
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News briefsHoka One One and Outbound Collective partner for second #EveryoneOutside film series (video)
Performance footwear brand Hoka One One and the Outbound Collective, a website and app designed to help travelers find local adventures, tours and accommodations around the globe, have joined forces to launch a series of films that enhance and expand the stories of underrepresented athletes and leaders within the outdoor ...
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News briefs
Quechua offers prescription sunglasses
Quechua, Decathlon’s private label of outdoor products, has introduced a model of outdoor sunglasses fitted with corrective lenses. The MH 580 is intended to meet the needs of the many outdoor enthusiasts who suffer from vision problems. Especially for cyclists, the retailer also offers the Roadr 900 model. The new ...
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News briefsMaterial Exchange closes €5m funding round to accelerate growth
Material Exchange, the Swedish online platform for the procurement of materials, raised €5 million in a funding round as it seeks to accelerate its growth plans after the “business exploded” during the Covid-19 pandemic. “The Covid-19 pandemic has accelerated the digitalization of the industry by at least five years,” said ...
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News briefsPrimaLoft wins Popular Science’s Best of What’s New Award
PrimaLoft received a Best of What’s New Award from the U.S. magazine Popular Science in the Sports & Outdoors category for its PrimaLoft® P.U.R.E.™ manufacturing process. P.U.R.E. (Produced Using Reduced Emissions), available exclusively in the Patagonia Nano Puff jacket this fall, reduces carbon emissions during the insulation manufacturing process by ...
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News briefsTatonka supports retailers in DACH with special pre-order conditions
The German outdoor brand Tatonka is offering all retailers in Germany, Austria and Switzerland special conditions for the upcoming pre-order of its autumn/winter 2021 apparel collection. This will include no required minimum order on a one-off basis and no quantity-dependent purchase prices. Instead, the best net buying price (without further ...
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News briefsTecnica Group North America with new VP, COO
Source: Tecnica Sam Cook Tecnica Group North America has promoted Sam Cook to vice president and chief commercial officer for its alpine and footwear business units. Cook, previously the president of Blizzard Tecnica and responsible for continued growth of the two brands in North America, will oversee ...
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News briefs
Record Cyber Monday in the U.S.
Online shopping in the U.S. reached $10.8 billion on Cyber Monday, according to Adobe Analytics. It was a 15.1 percent increase on the previous year and a daily record for online shopping in the country. Online shopping reached $5.1 billion on Thanksgiving and $9.0 billion on Black Friday, setting new ...
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News briefsVF opens multi-brand store in Milan
The VF Group has opened its first multi-brand store on a surface of 2,000 square meters on three levels in a landmark building near Milan’s cathedral. Named after its address, Orefici11 carries three brands – Timberland, The North Face and Napapijri – with dedicated show windows for each brand and ...
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News briefsRevo launches Bode Miller capsule collection
Former ski racer and six-time Olympic medalist Bode Miller, who has just joined the Crosson Ski brand as chief innovation officer, has agreed to a long-term partnership with Revo, a U.S. eyewear brand. Miller, who previously wore various brands of goggles without endorsing any of them, has been named “global ...
