News Briefs – Page 214
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News briefsExtrem Skis expands ski factory in Åre
The Swedish ski brand Extrem Skis has unveiled pictures of the new 350 square meter expansion of its ski factory in Åre. The company stated that it took three years of planning and one year of construction to complete the new annex. Extrem Skis also invested in two state of ...
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News briefsArc’teryx Alpha Center opens in Shanghai
Arc’teryx is opening its two-story, 750 square meter “Arc’teryx Alpha Center” in Shanghai on Sept. 19. It is the brand’s largest store to date and offers customers an impressive shopping experience from both a design and product perspective. The store on Shanghai’s popular Huahai Road is anchored by the presence ...
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News briefsNaturkompaniet offers adventure trips to Lapland
Göteborgs-Posten reports that Naturkompaniet, Fenix Outdoor`s Swedish retail chain, has begun to offer adventure trips to Lapland this winter. The new business idea is a result of the growing outdoor trend during the Covid-19 pandemic. From 2021, the chain, together with Äventyrsresor, an experienced travel company from Stockholm, will offer ...
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News briefsYoung people to benefit from new #itsgreatoutthere grants
The It’s Great Out There Coalition has confirmed the ten projects that will be supported in the latest round of #itsgreatoutthere grants. Local initiatives in Germany, Spain, Sweden, France, Serbia and the UK that mainly involve young people will each receive €1,000 to help them get new participants active outside. ...
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News briefsGreen Button celebrates 1st birthday
One year ago, the “Grüner Knopf” (Green Button) was introduced in Germany, the first state seal for fair and ecologically, sustainably produced textiles. This was partly due to the commitment of the German Minister for Development, Gerd Müller. Since then, the seal has provided consumers with valuable information for responsible ...
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News briefs
Salomon and REI start virtual book club events with athletes
Salomon and the U.S. outdoor retail chain REI have announced a series of virtual book club events with Salomon athletes and authors Jessie Diggins, Rickey Gates, Emelie Forsberg and Meredith Erickson. Once a month, consumers will be invited to read the monthly book and participate in an open, interactive session ...
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News briefsDénériaz moves to larger premises
Sport-guide.com reports that Dénériaz, the French ski brand founded eleven years ago by Olympic champion Antoine Dénériaz, has moved its headquarters to a 700-sqm site in the Vernays industrial zone in Doussard. This space, almost double that of the previous facility, meets the needs of the “rapidly expanding company,” as ...
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News briefsPrimaLoft and Shanghai Challenge Textile enter exclusive global production partnership
PrimaLoft, Inc. and Shanghai Challenge Textile Co, LTD have announced an exclusive partnership for the production of PrimaLoft® Performance Fabrics. Shanghai Challenge is a Shanghai-based manufacturer with a proven track record for the design, research, development and production of functional fabrics. The company will bring this expertise to the PrimaLoft® ...
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News briefsKeen donates up to $20,000 to wildfire relief efforts
While devastating fires in the states of Oregon, Washington and California on the U.S. west coast threaten and destroy lives, property and nature, the footwear brand Keen has decided to donate 1 percent of its U.S. sales from keenfootwear.com, up to a total of $20,000, to relief programs. The money ...
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News briefs
Surf photographer Todd Glaser joins Mizu’s ambassador team
Mizu, the brand founded by Finnish pro snowboarder Jussi Oksanen in 2008 and offering reusable and eco-friendly stainless steel products mainly for hydration and filtration, has welcomed Todd Glaser, the U.S. photographer, to its ambassador team. As one of the world’s most prolific and well-known surf photographers, Glaser was a ...
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News briefs
Milliken joins Polypropylene Recycling Coalition
As part of a multi-pronged strategy to increase the circularity of plastics, Milliken & Company, the owner of Polartec, has joined the Polypropylene Recycling Coalition, a U.S. industry alliance formed by The Recycling Partnership to improve the recovery and recycling of polypropylene (PP) in the U.S. Milliken will use its ...
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News briefs
Industrial Revolution has a new VP of sales
Industrial Revolution, a Seattle-based manufacturer of outdoor accessories founded in 1971 as UCO and the American distributor for outdoor brands such as Morakniv of Sweden and Esbit of Germany, has appointed Chris Clark as its new vice president of sales. Clark has more than 20 years of experience in the ...
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News briefsJack Wolfskin receives Grüner Knopf certification and 2020 Fair Wear Leader status
Jack Wolfskin, the German outdoor brand owned by the U.S. Callaway Golf Company, has gone through the certification process for the “Grüner Knopf” (Green Button), an initiative of the German Federal Ministry for Economic Cooperation and Development (BMZ). A large number of Jack Wolfskin’s products are now certified with the ...
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News briefsOIA asks U.K. outdoor industry to support Ordnance Survey National GetOutside day
The British Outdoor Industries Association (OIA) is again supporting the Ordnance Survey’s National GetOutside day, which will take place on Sunday, Sept. 27. The OIA is calling out to all members and the entire outdoor industry to support the initiative. The industry is asked to direct customers to the GetOutside ...
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News briefs
Grangers launches survey on environmental research
While the climate and environmental debate is casting a spotlight on over-consumption and fast fashion, the aftercare brand Grangers is conducting important research within the outdoor sector. The “Wear & Care Survey” examines consumer buying habits, the use and repair of outdoor equipment and the importance that buyers attach to ...
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News briefsEyewear brand Revo releases Jeep capsule collection
The eyewear brand Revo from California, founded in 1985, has introduced a capsule collection that combines its polarized lenses – which draw from lenses developed at NASA to protect satellites from the sun – with design elements from the Jeep automotive brand. The Revo x Jeep Collection comprises four styles: ...
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News briefs
Policy Hub discusses European agenda for Extended Producer Responsibility
On Sept. 2, the Policy Hub – consisting of stakeholders in six major industry associations (Fesi among them) as well as interested organizations and three apparel and footwear companies – conducted a virtual workshop on what the EU is calling extended producer responsibility (EPR). The chief topics were administrative transparency, ...
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News briefs
Vivobarefoot receives B Corp certification
Vivobarefoot has obtained B Corporation certification, which is granted to businesses that “meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose,” according to B Lab, the non-profit organization that manages the certification scheme. It was given a high ranking, ...
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News briefs
Newell Brands elects Jay Johnson of Lamar Advertising to its Board
Jay L. Johnson, executive vice president, chief financial officer and treasurer of Lamar Advertising Company, a U.S. outdoor advertising company which operates billboards, logo signs, and transit displays in the United States and Canada, has been elected to the board of directors of Newell Brands, effective Sept. 8. He will ...
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News briefs
Oboz Footwear with new hires
U.S. brand Oboz Footwear from Bozeman, Montana, founded in 2007, has hired Julie Ham Elliott as national sales manager. She has over ten years of experience in the market including eight years as key account manager at Merrell. Oboz also hired John Nehring as planning analyst. He previously worked at ...
