News Briefs – Page 354
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News briefs
Arc'teryx is entering two new product categories. The brand has...
Arc'teryx is entering two new product categories. The brand has introduced an anti-avalanche backpack, called Voltair, which is equipped with an airbag with a centrifugal blow. The airbag is powered by a rechargeable battery that allows it to be used many times over. Arc'teryx is also coming up with a ...
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News briefs
Sympatex will present two new technological developments at Ispo 2016....
Sympatex will present two new technological developments at Ispo 2016. Moisture-tech Apparel is a textile designed for moisture management and optimal body climate for changes between high-demand activities and resting phases, suitable for outdoor activities in all seasons. The functional textile layer next to the skin uses the push-pull principle. ...
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News briefs
Canada Goose is launching its first-ever global brand campaign, based...
Canada Goose is launching its first-ever global brand campaign, based on a short film directed by Paul Haggis, “Out There.” It tells the stories of some of the brand's ambassadors, such as Laurie Skreslet, the first Canadian to summit Mount Everest. Haggis is an Academy Award winning Canadian filmmaker and ...
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News briefs
Columbia Sportswear says it has reinforced its partnership with the...
Columbia Sportswear says it has reinforced its partnership with the Ultra-Trail du Mont Blanc (UTMB) as the Columbia brand has become the event's presenting partner. The intensified partnership comes as the event, which includes five races, is formally changing its name from Ultra-Trail du Mont Blanc to its abbreviated version, ...
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News briefs
Hydro Flask has unveiled the names of the ambassadors for...
Hydro Flask has unveiled the names of the ambassadors for its first-ever Influencer Program. The newly-formed group of athletes, photographers, artists and adventurers will help launch the brand's #UnexpectedRefreshment campaign while promoting its mission and core values. The team's key influencers include: snowboarding legend Jeremy Jones, who is also the ...
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News briefs
Invista will launch a new campaign in early 2016 to...
Invista will launch a new campaign in early 2016 to highlight its Coolmax and Thermolite brands. The campaign, named Embrace the Elements, will reflect the new brand positioning for Coolmax and Thermolite through new logos, websites and hang-tags. The title of the campaign reflects its focus on the notion of ...
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News briefs
This year's Outdoor Inspiration Awards, presented by Adidas Outdoor, will...
This year's Outdoor Inspiration Awards, presented by Adidas Outdoor, will be co-hosted by Alex Boylan and Burton Roberts from DreamJobbing and reality TV fame. The awards ceremony will take place at the Salt Palace Convention Center on Friday, Jan. 8, 2016 at 6 p.m., the second day of Outdoor Retailer ...
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News briefs
About to reach its tenth year, the European Outdoor Conservation...
About to reach its tenth year, the European Outdoor Conservation Association (Eoca) is preparing a fundraiser on its stand at Ispo Munich in January, which will be in the west entrance this time. While the fundraiser will take place on all four days of the fair, the Eoca is also ...
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News briefs
Outdoor brands from Patagonia to Rab, Marmot, Petzl and many...
Outdoor brands from Patagonia to Rab, Marmot, Petzl and many more benefited from the strong attendance at this year's edition of the Kendal Mountain Festival, which increased by 5 percent to about 14,000 people last month, in spite of rainy weather in the Lake District. The overall sponsor for the ...
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News briefs
The European Outdoor Group confirmed that the next European Outdoor...
The European Outdoor Group confirmed that the next European Outdoor Summit will be held in Barcelona, taking place on Sept. 29 and 30. It will be convened in the Crowne Plaza Hotel, located in the large green Montjuic area of the Spanish city, which is home to Climbat, described as ...
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News briefs
Assosport, the Italian sporting goods industry association, organized two days...
Assosport, the Italian sporting goods industry association, organized two days of meetings between 22 Italian outdoor companies and 30 foreign buyers in Verona on Dec. 10-11, in cooperation with the Italian Trade Commission (Ice). The buyers invited for the event came from France, Spain, Croatia, Slovenia, Serbia, Poland, Russia, Azerbaijan, ...
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News briefs
The entry phase for the 201617 Ispo Awards has begun....
The entry phase for the 201617 Ispo Awards has begun. Businesses can enter their products in the competition immediately. Early-bird entry fees expire on Nov. 27. The awards honor the most innovative products from the Action, Outdoor, Ski, Performance and Health & Witness segments. The coming season's best products are ...
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News briefs
Messe München has appointed Christoph Beaufils to the new position...
Messe München has appointed Christoph Beaufils to the new position of ISPO brand manager. For the last two years he worked as trade marketing manager at Willy Bogner and at Marc O'Polo International. Prior to that, he spent nearly 14 years in digital and print media, creative page design, event ...
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News briefs
The organic and recycled content in Timberland's apparel continues to...
The organic and recycled content in Timberland's apparel continues to decline. According to the brand's new CSR report, in the third quarter the percentage of organic and recycled content was roughly 7.9 percent of total textile weight as compared to 12.7 percent in the second quarter. The figure for 2014 ...
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News briefs
Vaude has won the German Sustainability Award and has been...
Vaude has won the German Sustainability Award and has been named “Germany's Most Sustainable Brand.” The prize is awarded by the German Sustainability Award Foundation in cooperation with the federal government, under the patronage of German Chancellor Angela Merkel. The jury, which was made up of experts from business, politics, ...
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News briefs
Osprey Packs has been named official partner of the U.S....
Osprey Packs has been named official partner of the U.S. National Park Foundation, to support the National Park Service in its centennial year. The U.S. supplier of outdoor backpacks has pledged a donation of at least $25,000 through the sale of exclusive packs, to help protect more than 84 million ...
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News briefs
The European Commission is proposing for the first time to...
The European Commission is proposing for the first time to enforce a simplified, fast-track procedure to check the presence of nearly 300 carcinogenic, mutagenic or toxic substances in textile and apparel items sold in the European Union. To this end, the Commission has published a consultation requesting information on the ...
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News briefs
The Fair Wear Foundation, Greenroom Voice and the Sustainable Apparel...
The Fair Wear Foundation, Greenroom Voice and the Sustainable Apparel Coalition will present their approaches to the rating of the brands' sustainability performance at a round-table discussion during the Ispo Munich show at 4 PM on Tuesday, Jan. 26. The challenges faced in the transparent and factual measurement of performance levels ...
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News briefs
Patagonia is launching what it claims to be the world's...
Patagonia is launching what it claims to be the world's first neoprene-free wetsuits line, made with a plant-based material named Yulex, for autumn 2016. The company first worked with Yulex in 2012 and unveiled the material to the market in the autumn of 2013 but next year the offering with ...
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News briefs
Lawrence Pugh, who accompanied VF Corporation's rise as a leading...
Lawrence Pugh, who accompanied VF Corporation's rise as a leading U.S.-based denim and sportswear company, has passed away at the age of 82. VF Corp is the owner of The North Face, Vans and Timberland along with many other sports, denim and fashion brands. Pugh was appointed president in 1980. ...
