News Briefs – Page 92
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News briefsRocky Brands sells overshoe brand
Rocky Brands has sold Neos Overshoe to the tool and equipment manufacturer SureWerx, at undisclosed terms. Along with The Original Muck Boot Company, Xtratuf, Servus and Ranger, Neos Overshoe was part of Honeywell’s footwear business, which Rocky Brands acquired in March 2021. In March of this year, SureWerx made another ...
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News briefsAdvisor to Specialized takes charge of its marketing
Specialized has hired David Schriber to be its chief marketing officer. Schriber has been working with the components company as an advisor and has been, in the words of CEO Scott Maguire, a “friend of our brand for over a decade.” Schriber had been the chief marketing and revenue officer ...
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News briefsBergfreunde adds new data and finance specialists to management team
German retailer Bergfreunde is expanding its management team: In October 2022, Christopher Barth joined the company to fill the newly created position of head of data and analytics at the online outdoor retailer. Barth, who most recently worked as an executive at Hugo Boss in the CRM, customer data and ...
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News briefsArc’teryx to double investment in climbing community marketing
Canadian brand Arc’teryx announced it will provide 5 million Canadian dollars (roughly €3.8 million) over the next five years to community leaders and organizations working to promote equal access to climbing, as well as to high-level climbers. The investment would double the company’s current financial commitment to the sport, which ...
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News briefsPrimus offers new tools for coffee and cooking with new Feed Zone collection
Primus, the Swedish cooking accessories brand, is equipping cyclists (and outdoorers) with everything they need to cook high-quality meals with its new Feed Zone collection. Highlights include a compact stove, a coffee and tea press, and a double-walled steel mug. The entire Feed Zone system stores in a roll-top bag ...
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News briefsTernua opens “Brand House”
Ternua Group has opened a 110-square-meter “Brand House” in Donostia-San Sebastián, Spain, to display to the public representative products from its various lines. In addition, says CEO Jokin Umerez, “we’d like it to be a place we can show with pride to collaborators, visitors and professional customers from elsewhere in ...
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News briefsAdventure tourism doing record business in Spain
Spain’s adventure tourism sector is expected by the end of this year to exceed €26 billion in revenues, according to CMDsport, whose report draws on the forecasts of Yumping.com, themselves grounded in national economic figures. The projection for 2022 revenues would exceed the total for the pre-lockdown year of 2019 ...
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News briefsREI to close its stores permanently and forever on Black Friday
U.S. outdoor specialty retailer REI Co-op has announced that its Opt Outside movement for all employees will be permanent. On this Black Friday and every other Black Friday in the future, the co-op will forgo profits and sales at all stores and instead pay its more than 16,000 employees to ...
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News briefsRegatta to open second dual-brand store
Regatta will be opening a dual-brand store in Logroño, Spain, on Oct. 7, thanks to a deal with owner of the local Ferrer Sports store, according to CMDsport. A first dual-brand store opened two years ago in Salamanca through a deal with the local owner of an Enforma Deportes store. ...
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News briefsCake expands operations in Italy
Source: Cake Cake bikes in Milan, Italy Cake, the Swedish manufacturer of premium lightweight electric motorcycles, announced that it is expanding its presence in Italy, making the fashion capital of Milan its local base. A local sales team is already in place, and the Cake pop-up store ...
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News briefsPrimaLoft® Insulation Rise used by around 50 brands worldwide
PrimaLoft’s alternative to natural down, PrimaLoft® Insulation Rise, which was first introduced in 2020, has quickly become one of the fastest-growing products in the company’s portfolio. It offers increased thermal performance, style and versatility, according to the company. PrimaLoft Rise’s construction allows the insulation to meet a variety of weights ...
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News briefsEOCA supports COP15 business statement on mandatory assessment and disclosure
In its role as a supporter of the global coalition Business for Nature (BfN), the European Outdoor Conservation Association (EOCA) has published a call to action to its members of all sizes and geographies to sign up for the COP15 business statement on mandatory assessment and disclosure. BfN is organizing ...
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News briefsSAC annual meeting 2022 to be held in Singapore
With an interesting roster of keynote speakers and topics, the Sustainable Apparel Coalition (SAC), owner of the Higg Index platform, is inviting members and non-members to its 2022 annual meeting that will take place in Singapore on Nov. 1 and 2. Themed around ”Collective Action on Common Ground,” the event ...
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News briefsKlean Kanteen co-owners to receive 2022 Trailblazer Award
Jeff Cresswell and Michelle Kalberer, co-owners of Klean Kanteen, a family- and employee-owned B Corp, were honored with the 2022 Trailblazer Award for their dedicated work in sustainability. Presented on behalf of sustainability consulting firm Verdical Group at a gala event in downtown Los Angeles in early September, the awards ...
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News briefsMyclimate splits business units in Germany, Switzerland and Austria
The Switzerland-based company Myclimate has restructured its organization. The restructuring includes a subdivision of the initiative into the business units Switzerland, Germany and Austria. The three new country units are headed by CEO Stephen Neff, as well as the cross-national areas of carbon offset projects, innovation and digitalization, and administration. ...
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News briefsSea To Summit hires GM for EMEA
SGB reports that Australia-based adventure gear brand Sea to Summit has hired David Ledouble as general manager for Europe, the Middle East and Africa. Ledouble, an outdoor industry veteran, most recently worked at Helen of Troy as managing director for HydroFlask EMEA and senior director for OXO. Prior to that, ...
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News briefsThe Partnership Index survey collects data for purchasing practice metric
In its annual ”temperature check” of the industry, the Sustainable Apparel Coalition collaborates with The Industry We Want for its Partnership Index survey and metric. The industry check-up is happening for the second time and starts with the global, industry-wide Partnership Index™ survey powered by the Better Buying Institute. The ...
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News briefsOutdoor recreation has mostly gained ground since Covid
According to the Outdoor Foundation’s Outdoor Participation Trends Report for 2022, the number of people entering or returning to outdoor recreation has risen by 26 percent since March 2020, when lockdowns and other pandemic measures went into effect in much of the world. This is the highest increase the foundation ...
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News briefsSpinnova receives € 1.6m Business Finland grant for fiber research
The Finnish fiber company Spinnova has received a grant of a maximum of €1.6 million from the European Union’s NextGenerationEU financing and Finland’s Bio & Circular Finland sustainable growth program. The grant is to be used from October 2022 to the end of 2023. According to the company, the amount ...
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News briefsTexaid partners with Ridestore for the retailer’s Renewed program
Swedish retailer Ridestore has signed the Swiss circular services company Texaid as its new service partner. Texaid is sorting, cleaning, impregnating, repairing, relabeling, repackaging, reselling and recycling used merchandise that are part of the newly established Ridestore Renewed secondhand project. Texaid is also a founding member of the European Arm ...
