Lowa, the German-based producer of outdoor shoes, introduced a 3D-scanning system at outdoor and sporting goods retailers that sell its product range. The 360° photo-scan system, developed exclusively for Lowa by Netvico, measures the customers' feet using 3D technology. The concept was honored with the Digital Retail Award 2016 in the “in store” category at the international Vicom trade show for visual communication.
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