Mavic Group to enter growing e-bike and gravel bike market

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Source: Mavic Group

From April 5 to 6, long-standing French bike components and bikewear supplier Mavic Group invited selected media representatives to its headquarters in Chavanod near Annecy. Mavic – in the hands of the Bourrelier Group since 2020 – presented its first e-bike mid-motor for road bikes and gravel bikes. It is ...

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