Now that it has a full collection of footwear and clothing, La Sportiva has opened its first flagship store. It is in Arco, a major destination for free-climbers and the international outdoor community at a large near Lake Garda in northern Italy. The store has a sales surface of about 100 square meters and is operated by a local retailer, Vertical Sport. La Sportiva is a sponsor of the Rock Master, an important free-climbing competition that takes place in Arco every year.
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