RevolutionRace opens first physical store as a test run
The Swedish DTC brand opens its first permanent store in Sweden as a low-risk test, signaling a cautious step beyond its e-commerce roots.
VF Corp. plans layoffs in EMEA as turnaround efforts continue
The company plans layoffs at its EMEA headquarters in Stabio, Switzerland, as part of its Reinvent strategy, which will impact The North Face, Vans and Timberland.
Norrøna and Recouture present upcycled fashion collection in NYC
The well-known outdoor brand and the design start-up – both from Norway – are redefining fashion with a limited upcycling collection that turns old equipment into unique pieces.
Rab unveils updated Pertex Shield Shell collection for 2025
The British brand’s new SS 2025 Pertex Shield collection offers enhanced waterproof performance, breathability and sustainable materials for outdoor adventures.
Bergans strengthens leadership with two key appointments
The Norwegian brand is successfully completing its restructuring by welcoming a new product director and a new marketing director.
Tecnica Group reports stable financial results in 2024, with Lowa leading growth
Despite a 4% revenue dip, the Italian group reports solid 2024 results, with Lowa driving growth and a strategic push into digital and sustainability.
VF Corp. charts course for growth with renewed brand strategy
VF Corp. unveils an ambitious roadmap for Vans, The North Face and Timberland, aiming for premium positioning, market expansion and stronger brand appeal.
Why outdoor and fashion are colliding now
Once defined solely by its utility, outdoor fashion is now booming as a form of self-expression, especially in this fast-changing political environment, says Chris Goddard, our guest writer from the US.
Kimberfeel hires distributor in Spain
Kimberfeel partners with Spanish distributor MK Import to expand its presence in the country, focusing on sports and footwear stores.
Grundéns SS25 fishing gear collection covers commercial and recreational use
The Swedish company’s latest collection introduces cutting-edge fishing gear, including armored bibs, waterproof waders and innovative footwear.
BasicNet reports record revenue growth for 2024, K-Way continues expansion
K-Way’s parent company published its preliminary 2024 report, stating record revenues and Ebitda for the year, fueled by strong European sales.
Moncler ends FY24 on a strong note
Moncler Group reported €3.1bn in 2024 revenue, driven by strong DTC growth for both Moncler and Stone Island brands.
Authentic Brands and Outdoor Collective partner for Spyder
After the debacle surrounding Liberated Brands, Authentic is partnering with Outdoor Collective for its ski and lifestyle apparel brand Spyder.
Wolverine Worldwide creates position of Chief Strategy Officer
The group has appointed Brett Parent as its first Chief Strategy Officer, a move set to shape the company’s global growth trajectory.
3M partners with outdoor brands for new winter collection
Lafuma is among the brand to launch new high-performance winter gear featuring 3M’s Thinsulate insulation.
Ecco opens signature store in Mumbai’s Phoenix Palladium
The Danish brand steps into Mumbai with its first signature store, offering premium Danish footwear and style at Phoenix Palladium Mall.
Icebug’s new CCO talks growth and grip
Icebug’s new Chief Commercial Officer Andreas Hakansson shares his vision for balancing commercial growth with sustainability at the Swedish footwear brand.
Canada Goose exceeds income forecasts despite revenue dip
The Canadian luxury outerwear company surpasses profit expectations amid mixed regional sales, strategic inventory cuts and shifting forecasts for DTC growth.
Osprey introduces sustainable Fall 2025 collection with ReComp fabric
The new Fall 2025 line features ReComp fabric and a Looptworks partnership.
Icebug recognized as 'Leader' by Fair Wear for its labor practices
The Swedish footwear brand earns top honors from Fair Wear for its commitment to fair wages, safe working conditions and sustainable business practices.
