All Snow Peak articles
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Article
Snow Peak acquires majority stake in New Zealand fly rod company
The Japan-based outdoor brand acquires a majority stake in Swift Fly Fishing, expanding its global footprint and blending outdoor gear with fly fishing experiences.
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Article
Snow Peak’s lofty FY24 goals will be chased as private company
Snow Peak, the upscale Japanese camping business, which went public a decade ago, will reportedly go private through a management-led buyout with Bain Capital as a partner in a deal valued at approximately ¥50 billion (€310m). The pending transaction was first reported several weeks ago by multiple outlets, including Mergermarket ...
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News briefs
Bain Capital reportedly plans to help Snow Peak go private
Late last week, several media outlets worldwide reported that the US buyout fund Bain Capital is planning to take Japanese outdoor manufacturer Snow Peak private in a management buyout valued at 50 billion yen ($333 million). Snow Peak responded on Feb. 16 that the news was not based on a ...
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Article
Snow Peak and Panasonic collaborate to bring nature back into our lives
The U.S. division of Snow Peak, a Japanese camping brand with more than 60 years of history, is collaborating with creative studio Future Life Factory by Panasonic to explore the theme of “Naosobi” and develop new products to deepen our society’s connection to nature. Noasobi literally means “playing in the ...
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Article
Snow Peak USA announces new leadership structure
Snow Peak, the outdoor gear and apparel company originally from Japan and currently distributed in Asia, the U.S. and the U.K., has reorganized its leadership structure in the U.S. While the brand continues to grow in the territory – more than tripling its sales over the past four years – ...
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News briefs
EOG welcomes Snow Peak as a new member
Having already introduced Maloja as a new member of the EOG a few days ago, the European Outdoor Group has now announced that Snow Peak, an outdoor equipment and clothing company originally from Japan and already distributed throughout Asia, the U.S. and the U.K., but still relatively unknown in the ...
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News briefs
Polartec announces winners of Apex Design Award
Polartec has announced the winners of the Polartec Apex Design Awards, the ingredient brand’s annual design awards program that has been held annually since 2008. As usual, the winning products of 2020 were selected based on the skillful and creative use of Polartec materials: 66 North Sudureyri NeoShell Coat ...
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News briefs
Snow Peak opens U.S. headquarters in Portland
Snow Peak, an outdoor gear and apparel company originally from Japan and sold all over Asia, in the U.S. and the UK, reported that it has opened its U.S. headquarters and a retail flagship store at 404 NW 23rd Ave. in Portland, Oregon. The brand, founded in 1958, has grown ...