Source, the Israeli brand of hydration solutions and sandals, no longer works with Trangoworld/Artiach as its distributor for Germany. According to Yitzhak Tishler, Source’s international sales manager for Europe, his brand dropped out of Trangoworld’s distribution network since the Spaniards concentrate on their own brands. German customers can, however, rely basically on the same team since Stefan Braun, until now Artiach’s chief in the country, is going to take care of Source together with his wife, Sabine Berg, under the helm of the Loft Outdoor agency. The latter has also taken on the distribution of Lorpen, the Spanish sock brand, in Germany. Source mainly manufactures in Israel, but farmed out some production to the Far East since its own capacities in the Haifa region were exhausted due to strong growth. The company is also an important OEM supplier of hydration blatterns for companies such as Deuter, Salomon and others.
