All articles by Susanne Kern – Page 5
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ArticleCotton Trust Protocol partners with TextileGenesis blockchain
The U.S. Cotton Trust Protocol will launch initial pilot testing with select farms and mills in June 2021 and has partnered with blockchain platform TextileGenesis to provide full supply chain transparency. In combination with the existing protocol platform developed by Memphis-based technology partner The Seam LLC., the TextileGenesis platform will ...
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ArticleThe North Face plans 100 percent sustainable face materials by 2025
In its latest sustainability press release, The North Face (TNF) commits to 100 percent of its apparel face materials being either recycled, renewable or regenerative by 2025. Improving the footprint of sourcing synthetic materials is a particular focus, as material-related emissions for polyester account for 53 percent of TNF’s total ...
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ArticleGfK survey in the USA sees brand loyalty as payoff for intelligent consumer approach
In a survey of 1,000 U.S. residents, market research institute GfK asked consumers about their brand loyalty and trust in brands and retailers in relation to data security, as well as soft parameters such as CSR and political issues. According to the study, one of the social changes that the ...
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ArticleRecent studies show mixed picture of Covid-related shopping behavior
According to recent studies by the Association of Swiss Sports Retailers (ASMAS), based on credit card data from Worldline, along with the latest data from Mastercard, the outlook for brick-and-mortar retailers is moderately optimistic, albeit very mixed across the EU. In general, a slow return of the buying spirit is ...
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ArticleSwiss referendum in June on new CO2 law
On June 13, the Swiss people will vote on the new CO2 Act. The legislation provides for a halving of CO2 emissions by 2030 compared to 1990. In addition, Switzerland is pursuing the goal of being climate-neutral by 2050. To achieve this, 75 percent of the reduction measures are to ...
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ArticleEurope’s patchwork of Corona regulations
Daily changes to local Corona safety regulations for retail stores make it difficult to stay on top of things as the pandemic situation heats up again in most European countries. Here is an overview (as of March 25, subject to change and with regional variations) of the status of non-essential ...
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ArticleWearables boom and players fight for market share
In a webinar hosted by the European Outdoor Group (EOG) in March, U.K.-based Futuresource Consulting reported that the overall consumer electronics market was trending downward in 2020, with Covid-19 putting pressure on supply, distribution, retail and demand. However, while some wearable categories such as smartwatches for children struggled, established devices ...
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ArticleGerman court stops regional privileges for individual retail sectors
The Higher Administrative Court has overturned the different opening rules for retailers during the Corona pandemic within the small state of Saarland in western Germany. According to the ruling, the same regulations will apply to all types of retail in the state. Since March 6, most retailers in Saarland have ...
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ArticleInternational Women’s Day:
From botanics to athleticsOn today’s International Women’s Day, my memory zooms back to the early 1990s. Having worked in the outdoor industry for nearly 30 years, I have experienced a tremendous journey that is not over yet. Back then, the understanding was that things sell better to women if they have something botanical ...
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