The Lafuma group has used recycled Gore-Tex membranes in parts of its collection of apparel sold under the Lafuma brand in the past, but for the autumn/winter 2010/11 collection it has only used recycled Gore-Tex. The move has been well received by the trade. Prices have been held at previous levels, allowing the company to generate better margins. Normal Gore-Tex is still used in Lafuma’s more technical and more expensive Eider and Millet lines.