For the first time, the Italian Outdoor Group (IOG) will organize a series of free, institutional clinics for outdoor retailers on March 27, giving them information about new products that will help in the sell-through process. Called the IOG Academy, the event will be held at a location that has not yet been chosen. The IOG plans to limit the number of participating brands to between nine and 12. They can be members of the IOG or Assosport, with which the group is now collaborating.