Oberalp has decided to start exhibiting again at the Ispo Munich show, after an absence of two years. It will have a corporate stand for all its brands – Salewa, Dynafit, Pomoca and Wild Country – but it will continue to hold its sales conventions in late October and May. Dynafit has been partnering with Ispo to optimize a new range of bikewear through the Ispo Open Innovation platform, obtaining feedback from more than 300 retailers and 1,900 consumers.
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