The fifth edition of the annual Outdoor Business Days, scheduled for July 14-15 at Riva del Garda, Italy, will be renamed Outdoor & Running Business Days, as it will be extended to the running and watercraft segments. The event is mainly meant to allow Italian dealers to test new products and provide their feedback. Over 70 brands and more than 250 people representing 100+ Italian retailers – more than those who attended the last OutDoor show in Friedrichshafen – attended it last year.
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