All World Environment Day articles
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News briefsMediaplus runs first climate-neutral TV ad calculated and offset with “Green GRP”
German advertising agency Mediaplus, part of the Serviceplan Group, is drawing attention to an issue that has received little attention in the industry: the carbon footprint associated with the production and distribution of advertising. To mark June 5, the UN’s World Environment Day, the agency launched the “World’s First Carbon ...
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ArticleEuropean countries reach their 2021 Overshoot Days in May
In the next few weeks, the major European countries will reach their calculated “Overshoot Days“ – that point in time when the ecological footprint is greater than the biocapacity per person (1.63 global hectares). The overshoot day is calculated by the Global Footprint Network based on data from the UN, ...
