Mammut has begun to celebrate its 150th anniversary, which officially takes place next year. It started its tour around the globe, comprising the ascent to 150 summits worldwide, on Aug. 3 at Jungfrau in Switzerland, which was climbed for the very first time exactly 200 years before. The team included high-ranking executives from Swiss politics and business as well as high-profile athletes who are partially contracted by the mountaineering brand. Apparently, Mammut strongly believes in the magic of numbers, since exactly 150 tents were built at Jungfraujoch to house the participants.

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