Unify distributes Nixon in the U.K.

Nixon, the California brand of lifestyle watches and other accessories, has announced a distribution contract for the U.K. with Unify Brand Partnerships, effective immediately. The partnership covers Nixon’s full range of products, including its new line of backpacks, convertible duffels, totes and other carry products made with Reprieve Our Ocean fiber, which is developed from plastic bottles recovered from the ocean. Operating since 2004, Unify already works for brands such as Hoka One One, Teva, Reef, Cotopaxi, Moon Boot, McGregor, Oscar Jacobson, Under Armour Golf and Stuburt. It also signed with Rumpl, a U.S. manufacturer of technical blankets, a few weeks ago.